Title: When Ads Work: New Proof That Advertising Triggers Sales / Edition 1, Author: David M Jones
Title: What's in a Name?: Advertising and the Concept of Brands / Edition 1, Author: David M Jones
Title: Visual Persuasion: The Role of Images in Advertising / Edition 1, Author: Paul P. Messaris
Title: Visual Marketing: From Attention to Action / Edition 1, Author: Michel Wedel
Title: Values, Lifestyles, and Psychographics / Edition 1, Author: Lynn R. Kahle
Title: Uncover the Hidden Power of Television Programming: ... and Get the Most from Your Advertising Budget / Edition 1, Author: Kevin J. Clancy
Title: Tourism Marketing for Cities and Towns: Using Social Media and Branding to Attract Tourists / Edition 2, Author: Bonita Kolb
Title: The Ultimate Secrets of Advertising / Edition 1, Author: John Philip Jones
Title: The Sponsor: Notes on Modern Potentates / Edition 1, Author: Erik Barnouw
Title: The Millennium Election: Communication in the 2000 Campaign / Edition 1, Author: Lynda Lee Kaid
Title: The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying / Edition 6, Author: Helen Katz
Title: The Language of Advertising / Edition 1, Author: Torben Vestergaard
Title: The Interplay of Truth and Deception: New Agendas in Theory and Research / Edition 1, Author: Matthew S. McGlone
Title: The Interplay of Influence: News, Advertising, Politics, and the Internet (with InfoTrac) / Edition 6, Author: Kathleen Hall Jamieson
Title: The Handbook of International Marketing Communications / Edition 1, Author: Sylvester O. Monye
Title: The Game Maker's Apprentice: Game Development for Beginners / Edition 1, Author: Jacob Habgood
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Title: The Discourse of Advertising / Edition 2, Author: Guy Cook
Title: The Commercialization of American Culture: New Advertising, Control and Democracy / Edition 1, Author: Matthew P. McAllister
Title: The Brains Behind Great Ad Campaigns: Creative Collaboration between Copywriters and Art Directors, Author: Margo Berman
Title: The Blueprint for Strategic Advertising: How Critical Thinking Builds Successful Campaigns / Edition 1, Author: Margo Berman

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