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Title: Getting Design Right: A Systems Approach / Edition 1, Author: Peter L. Jackson
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Getting Design Right: A…
by Peter L. Jackson
Hardcover $115.00
Title: The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand, Author: Al Ries
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The 22 Immutable Laws of…
by Al Ries, Laura Ries
eBook $15.99
Title: Baked In: Creating Products and Businesses That Market Themselves, Author: Bogusky
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Baked In: Creating Products…
by Bogusky, Winsor
eBook $15.99 $20.95 Current price is $15.99, Original price is $20.95.
Title: Deconstructing Product Design: Exploring the Form, Function, Usability, Sustainability, and Commercial Success of 100 Amazing Produ, Author: William Lidwell
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Deconstructing Product Design:…
by William Lidwell, Gerry Manacsa
eBook $18.99 $25.00 Current price is $18.99, Original price is $25.00.
Title: Product Research: The Art and Science Behind Successful Product Launches / Edition 1, Author: N. R. Srinivasa Raghavan
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Product Research: The Art and…
by N. R. Srinivasa Raghavan, John A. Cafeo
Hardcover $169.99
Title: Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity, Author: David A. Aaker
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Brand Portfolio Strategy:…
by David A. Aaker
eBook $16.99
Title: Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products, Author: Brian Burns
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Selling in a New Market Space:…
by Brian Burns, Tom Snyder
eBook $24.49 $32.40 Current price is $24.49, Original price is $32.40.
Title: Optimal Device Design, Author: A. F. J. Levi
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Optimal Device Design
by A. F. J. Levi, Stephan Haas
Hardcover $160.00
Title: Green Composites: Properties, Design and Life Cycle Assessment, Author: Francois Willems
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Green Composites: Properties,…
by Francois Willems, Pieter Moens
Explore Series
Hardcover $175.00
Title: The Six Immutable Laws of Mobile Business / Edition 1, Author: Philip Sugai
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The Six Immutable Laws of…
by Philip Sugai, Marco Koeder, Ludovico Ciferri
Paperback $67.95
Title: Beating the Commodity Trap: How to Maximize Your Competitive Position and Increase Your Pricing Power, Author: Richard Anthony D'Aveni
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Beating the Commodity Trap:…
by Richard Anthony D'Aveni
eBook $20.99 $27.95 Current price is $20.99, Original price is $27.95.
Title: The Lean Machine: How Harley-Davidson Drove Top-Line Growth and Profitability with Revolutionary Lean Product Development, Author: Dantar P. Oosterwal
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The Lean Machine: How…
by Dantar P. Oosterwal
eBook $15.99
Title: The Lean Machine: How Harley-Davidson Drove Top-Line Growth and Profitability with Revolutionary Lean Product Development, Author: Dantar P. Oosterwal
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The Lean Machine: How…
by Dantar P. Oosterwal
Paperback $22.99
Title: Brand Society: How Brands Transform Management and Lifestyle, Author: Martin Kornberger
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Brand Society: How Brands…
by Martin Kornberger
Paperback $57.99
Title: Brand Society: How Brands Transform Management and Lifestyle, Author: Martin Kornberger
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Brand Society: How Brands…
by Martin Kornberger
eBook $43.49 $57.99 Current price is $43.49, Original price is $57.99.
Title: Brand Society: How Brands Transform Management and Lifestyle, Author: Martin Kornberger
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Brand Society: How Brands…
by Martin Kornberger
Hardcover $117.00
Title: The Global Brand: How to Create and Develop Lasting Brand Value in the World Market, Author: Nigel Hollis
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The Global Brand: How to…
by Nigel Hollis
Paperback $18.99
Title: Ecological Intelligence: The Hidden Impacts of What We Buy, Author: Daniel Goleman
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Ecological Intelligence: The…
by Daniel Goleman
Paperback $23.00
Title: How Brands Grow: What Marketers Don't Know, Author: Byron Sharp
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How Brands Grow: What…
by Byron Sharp
Hardcover $35.95 $39.95 Current price is $35.95, Original price is $39.95.
Title: Fast Cycle Time: How to Align Purpose, Strategy, and Structure for, Author: Christopher Meyer
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Fast Cycle Time: How to Align…
by Christopher Meyer
eBook $15.99

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