Title: Major Account Sales Strategy (PB), Author: Neil Rackham
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Title: From Selling to Managing: Guidelines for the First-Time Sales Manager, Author: Ronald Brown
Title: Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value, Author: John DeVincentis
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Title: Kotler On Marketing: How To Create, Win, and Dominate Markets, Author: Philip Kotler
Title: The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers, Author: George S Day
Title: Internal Marketing: Directions for Management, Author: Barbara Lewis
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Title: Marketing Effectively (DK Essential Managers Series), Author: Moi Ali
Explore Series
Title: Understanding Consumer Decision Making: The Means-end Approach To Marketing and Advertising Strategy, Author: Thomas J. Reynolds
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Title: Effective Public Relations (DK Essential Managers Series), Author: DK
by DK
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Title: How to Become a Rainmaker: The Rules for Getting and Keeping Customers and Clients, Author: Jeffrey J. Fox
Title: Creativity in Product Innovation, Author: Jacob Goldenberg
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Title: Internal Marketing, Author: Pervaiz K. Ahmed
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Title: Strategic Marketing: An Introduction, Author: Tony Proctor
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Title: Enterprise Sales and Operations Planning: Synchronizing Demand, Supply and Resources for Peak Performance, Author: George Palmatier
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Title: Value-Based Marketing for Bottom-Line success, Author: J. Nicholas DeBonis
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Title: Speak With Confidence!: Powerful Presentations that Inform, Inspire, and Persuade, Author: Dianna Booher
Title: Discover Your Sales Strengths: How the World's Greatest Salespeople Develop Winning Careers, Author: Benson Smith
Title: Big Business Marketing For Small Business Budgets, Author: Jeanette Maw McMurtry
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Title: Soft Sell: The New Art of Selling, Author: Tim Connor C.S.P.
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Title: The Fundamentals of Business-to-Business Sales & Marketing, Author: John Coe
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