Strategic Management: Text and Cases / Edition 6

Strategic Management: Text and Cases / Edition 6

ISBN-10:
0078029317
ISBN-13:
9780078029318
Pub. Date:
09/30/2011
Publisher:
McGraw-Hill Professional Publishing
ISBN-10:
0078029317
ISBN-13:
9780078029318
Pub. Date:
09/30/2011
Publisher:
McGraw-Hill Professional Publishing
Strategic Management: Text and Cases / Edition 6

Strategic Management: Text and Cases / Edition 6

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Overview

Strategic Management: Text and Cases, Seventh Edition, written by the well respected authors Dess/Lumpkin/Eisner/McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, internet strategies, crowdsourcing, environmental sustainability. The accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this title an excellent resource for your students.

The new case selections emphasise variety, currency, and familiar company names. The cases are up-to-date in terms of both financial data and strategic issues. This group of cases gives both instructors and students unparalleled quality and variety. Based on consistent reviewer feedback, these selections combine comprehensive and shorter length cases about well known companies.


Product Details

ISBN-13: 9780078029318
Publisher: McGraw-Hill Professional Publishing
Publication date: 09/30/2011
Pages: 912
Product dimensions: 8.30(w) x 10.10(h) x 1.40(d)
Age Range: 18 Years

About the Author

Alan B. Eisner is Professor of Management and Department Chair, Management and Management Science Department, at the Lubin School of Business, Pace University. He received his PhD in management from the Stern School of Business, New York University. His primary research interests are in strategic management, technology management, organizational learning, and managerial decision making. He has published research articles and cases in journals such as Advances in Strategic Management, International Journal of Electronic Commerce, International Journal of Technology Management, American Business Review, Journal of Behavioral and Applied Management, and Journal of the International Academy for Case Studies. He is the former Associate Editor of the Case Association’s peer reviewed journal, The CASE Journal.

Gregory G. Dess is the Andrew R. Cecil Endowed Chair in Management at the University of Texas at Dallas. His primary research interests are in strategic management, organization–environment relationships, and knowledge management. He has published numerous articles on these subjects in both academic and practitioneroriented journals. He also serves on the editorial boards of a wide range of practitioner-oriented and academic journals. In August 2000, he was inducted into the Academy of Management Journal ’s Hall of Fame as one of its charter members. Professor Dess has conducted executive programs in the United States, Europe, Africa, Hong Kong, and Australia. During 1994 he was a Fulbright Scholar in Oporto, Portugal. In 2009, he received an honorary doctorate from the University of Bern (Switzerland). He received his PhD in Business Administration from the University of Washington(Seattle) and a BIE degree from Georgia Tech.

G. T. (Tom) Lumpkin is the Chris J. Witting Chair and Professor of Entrepreneurship at Syracuse University in New York. Prior to joining the faculty at Syracuse, Tom was the Kent Hance Regents Endowed Chair and Professor of Entrepreneurship at Texas Tech University. His research interests include entrepreneurial orientation, opportunity recognition, strategy-making processes, social entrepreneurship, and innovative forms of organizing work. He has published numerous research articles in journals such as Strategic Management Journal, Academy of Management Journal, Academy of Management Review, Journal of Business Venturing, and Entrepreneurship: Theory and Practice. He is a member of the editorial review boards of Strategic Entrepreneurship Journal, Entrepreneurship Theory
& Practice, and the Journal of Business Venturing. He received his PhD in management from the University of Texas at Arlington and MBA from the University of Southern California.

Gerry McNamara is a Professor of Management at Michigan State University. He received his PhD from the Carlson School of Management at the University of Minnesota. His research focuses on strategic decision making, organizational risk taking, and mergers and acquisitions. His research has been published in numerous journals, including the Academy of Management Journal, Strategic Management Journal, Organization Science, Organizational Behavior and Human Decision Processes, Journal of Management, and Journal of International Business Studies. His research on mergers and acquisitions has been abstracted in the New York Times, Bloomberg Businessweek, The Economist, and Financial Week. He is currently an Associate Editor for the Academy of Management Journal.

Table of Contents

PART ONE: STRATEGIC ANALYSIS

Chapter 1: Strategic Management: Creating Competitive Advantages

Chapter 2: Analysing the External Environment of the Firm

Chapter 3: Assessing the Internal Environment of the Firm

Chapter 4: Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible Resources

PART TWO: STRATEGIC FORMULATION

Chapter 5: Business-Level Strategy: Creating and Sustaining Competitive Advantages

Chapter 6: Corporate-Level Strategy: Creating Value through Diversification

Chapter 7: International Strategy: Creating Value in Global Markets

Chapter 8: Entrepreneurial Strategy and Competitive Dynamics

PART THREE: STRATEGIC IMPLEMENTATION

Chapter 9: Strategic Control and Corporate Governance

Chapter 10: Creating Effective Organizational Designs

Chapter 11: Strategic Leadership: Creating a Learning Organisation and an Ethical Organisation

Chapter 12: Managing Innovation and Fostering Corporate Entrepreneurship

PART FOUR: CASE ANALYSIS

Chapter 13: Analyzing Strategic Management Cases

CASES

Robin Hood

Edward Marshall Boehm, Inc.

American International Group and the Bonus Fiasco

Pixar

The Casino Industry

Apple Inc.: Still Taking a Bite Out of the Competition?

Weight Watchers International Inc.

Jamba Juice

Ann Taylor

Heineken

QVC

World Wrestling Entertainment

eBay: Expanding into China

Microfinance: Going Global... and Going Public?

McDonald's

The Movie Exhibition Industry 2013

Is Dippin' Dots Frozen Out

Johnson & Johnson

Zynga

The Boston Beer Company

Southwest Airlines: Is Luv Soaring or Sour?

JetBlue Airlines: Getting Over the “Blues?”

Beiersdorf AG: Expanding Nivea's Global Reach

Louis Vuitton

Nintendo's WiiU

Backers Beware: Kickstarter Is Not A Store

Samsung Electronics

The Windsurfing Industry

Procter & Gamble

FreshDirect: Is It Really Fresh?

General Motors

Is One Ford Really Working?

Campbell: Is the Soup Still Simmering?

United Way Worldwide

Keurig: Convenience, Choice, and Competitive Brands

Yahoo!

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