Social Responsibility in the Global Market: Fair Trade of Cultural Products / Edition 1

by Mary Ann Littrell, Marsha Ann Dickson

Overview

Social Responsibility in the Global Market provides a practical, non-exploitative alternative for conducting business, whichbridges the consumer's social concerns and the producer's financial concerns.

Mary Ann Littrelland Marsha AnnDickson utilize in-depth case studies to introduce past successes and failures for seven Alternative Trading Organizations (ATOs). These organizations foster artisan empowerment, cultural integrity and business sustainability.

An integrative model synthesizes business conditions, tasks and skills imperative for effective functioning of a fair trade system in an increasingly global market.

Product Details

ISBN-13:	9780761914648
Publisher:	SAGE Publications
Publication date:	07/20/1999
Edition description:	New Edition
Pages:	376
Product dimensions:	6.00(w) x 9.00(h) x 0.85(d)

About the Author

Department of Apparel, Educational Studies, and Hospitality Management at Iowa State University in Ames. Her Ph D is from Purdue University.

Table of Contents

PART ONE: INTRODUCTION TO FAIR TRADE IN THE GLOBAL MARKET
Philosophy, Practices and Organizational Culture
Scholarly Perspectives for Analysis of Fair Trade
PART TWO: INCOME, JUSTICE AND EMPOWERMENT THROUGH FAIR TRADE
Ten Thousand Villages
A Mission-Driven Journey
SERRV
Alternative Distribution, Philosophical Considerations and Hard Business Decisions
Pueblo to People
Balancing Politics and Business
Marketplace
Handwork of India 'Soaring with Strong Wings'
Focused Players with Pragmatic Approaches
PART THREE: DIVERSE STAKEHOLDERS IN THE SYSTEM OF FAIR TRADE
Artisan Producer Groups
'Our Hands Are Our Future'
ATO Consumers
Creative, Practical and Concerned
Challenges in Product Development
PART FOUR: CHALLENGES AND OPPORTUNITIES FOR MAXIMIZING SOCIAL RESPONSIBILITY THROUGH FAIR TRADE
Strategic Appropriateness for the Global Market
The Future for Alternative Trade Organizations

Editorial Reviews

Littrell (textiles and clothing, Iowa State U.) and Dickson (consumer and textile sciences, Ohio State U.) use in-depth case studies to explore an alternative way to do business that is both profitable and nonexploitive. The case studies examine the histories of seven Alternative Trade Organizations (ATOs), evaluating their successes and failures as they have tried to foster artisan empowerment, cultural integrity, and business sustainability. Their model for successful ATOs synthesizes business conditions, tasks, and skills required for an effective fair trade system, particularly in light of the increasingly global markets. The book also provides practical financial advice for practitioners in international development, socially responsible businesses, and consumers who want to make informed marketplace decisions. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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