Table of Contents
Foreword ix
Preface xi
Acknowledgment xviii
Division I E-Commerce: A Global Phenomenon
Chapter I Introduction to E-Commerce 1
Abstract 1
Introduction 1
Background 3
E-Commerce: A Global Phenomenon 5
References 7
Chapter II E-Commerce Background 9
Abstract 9
Introduction 9
Evolution of the Internet 11
Electronic-Commerce 15
References 33
Division II Service Quality for Global Consumers
Chapter III Service Quality of E-Commerce for Global Consumers 40
Abstract 40
Introduction 40
Electronic-Commerce Service Quality 41
Models of EC Service Quality 44
Service Quality, Cultural Diversity, and EC Adoption and Proliferation 55
Related Issues 56
References 57
Chapter IV Global Quality Management Practice for E-Commerce 65
Abstract 65
Introduction 65
Quality and Quality Management Practice 67
Quality Concepts for EC 68
Quality Management Practice 71
Conclusion 72
References 74
Division III Adoption, Proliferation, and Resistance: Impact and Globalization
Chapter V E-Commerce Diffusion: Critical Factors Affecting Diffusion of E-Commerce 79
Abstract 79
Introduction 80
Diffusion of E-Commerce 82
Impacts of Diffusion 84
Prime Stakeholders of Diffusion of E-Commerce 87
Critical Factors Affecting Diffusion of E-Commerce 90
Conclusion and Future Research Direction 98
References 100
Chapter VI Diffusion of E-Commerce in Developed and Developing Countries: Comparative Studies 107
Abstract 107
Case Studies 107
Comparative Statement 133
References 136
Chapter VII E-Commerce Adoption in Developing Countries 140
Abstract 140
Introduction 140
Literature Review on EC Adoption143
Perspectives and Process of Adoption 146
Theoretical Framework for EC Adoption 148
Conclusion and Future Research Direction 157
References 159
Chapter VIII Influencing Factors and the Acceptance of Internet and E-Business Technologies in Maritime Canada's SMEs: An Analysis 168
Abstract 168
Introduction 169
Background Information 170
Research Methodology 174
Data Analysis and Results 175
Findings and Discussions 178
Conclusion 180
Acknowledgment 182
References 182
Appendix 184
Chapter IX Effect of Proliferation and Resistance of Internet Economy: Understanding Impact of Information and Communication Technology in Developing Countries 186
Abstract 186
Introduction 187
Purposes of Promoting Internet Economy 189
Barriers Against Proliferation of Internet Economy 195
Readiness, Digital Divide, and Capability 201
Impact of ICT and Conceptual Framework 203
Conclusion and Future Research Direction 211
References 213
Division IV Globalization of E-Commerce: Cultural Adaptation
Chapter X Globalization and Relevant Strategy for E-Commerce 222
Abstract 222
Introduction 222
Definition of Related Concepts 227
Functional Characteristics and Issues of EC for Globalization 229
Literature Review: Globalization Strategy 230
Theoretical Framework for Strategy 232
Conclusion 240
References 242
Chapter XI Culturally Customizing International Web Sites 251
Abstract 251
Introduction 251
Localization 254
Importance of Web Site Cultural Customization 256
Depiction of Culture on International Web Sites 258
Impact of Web Site Cultural Customization 262
Conclusion 263
References 264
Chapter XII A Cultural Perspective on Web Site Localization 269
Abstract 269
Introduction 270
The Localization Model 272
A Brief Literature Review of Web Site Localization 274
Examples of Good and Bad Practices in Web Site Localization 276
The Localization Model: Why and How Useful? 277
Conclusion and Implications 277
References 279
Chapter XIII Conclusion, Implications, and Future Trends 281
Abstract 281
Introduction 281
Conclusion 282
Managerial Implications 288
Future Trends 291
About the Authors 293
Index 297
