How to Incorporate Wellness Coaching into Your Therapeutic Practice: A Handbook for Therapists and Counsellors

by Laurel Alexander

Overview

Wellness coaching is an emerging and vibrant area of healthcare. It takes healing beyond the curing of symptoms and empowers clients to take their health back into their own hands. This book provides therapists with the knowledge and skills to rejuvenate their therapeutic practice by incorporating wellness coaching techniques into their range of services.

Laurel Alexander redefines wellness as an integrated lifestyle and mindset process and shows that wellness coaching can be a profound and practical way to help clients make meaningful changes to their health and outlook. The book offers a wellness coaching toolbox, explaining key skills such as how to create an organic personal wellness plan, how to build client rapport and give constructive feedback, and how to apply different coaching models effectively. Practical steps and examples make it easy for any therapist or counsellor to pick up the reins of wellness coaching for themselves. Exciting new developments such as wellness diagnostic services, preventative healthcare, customised treatments and DIY healthcare are explored.

With shrewd advice and useful insights, this book is an essential resource for complementary therapists and counsellors looking to update their existing practice and tap into the rapidly expanding wellness market.

Product Details

ISBN-13:	9781848190634
Publisher:	Jessica Kingsley Publishers
Publication date:	07/15/2011
Edition description:	New Edition
Pages:	272
Product dimensions:	6.00(w) x 8.90(h) x 0.80(d)

About the Author

Laurel Alexander is a complementary therapist, coach, trainer and widely published author with over 20 years of experience in the wellness industry. She runs Wellness Professionals at Work, providing business coaching for healthcare professionals and a range of accredited wellness courses. She is a qualified reflexologist, nutritionist and stress manager and is currently the business coach for the Association of Reflexologists, the International Stress Management Association and the National Council of Psychotherapists. She is based in Sussex, UK.

Table of Contents

Introduction 7

Part 1 Setting the Scene for Wellness Coaching: Part 1 sets the background to wellness coaching 9

Module 1 Emerging Healthcare Trends 11

Growth of the wellness Industry 11

The changing face of healthcare 16

Module 2 Integrated Wellness Coaching 29

Defining integrated healthcare 29

The eclectic approach to wellness 30

Definitions of wellness, well-being and health 31

Conventional and complementary healthcare mindsets 32

Areas of life which contribute to wellness 33

The integrated approach of the wellness coach 40

Integrating therapy/treatment and wellness coaching 45

Mindbody integration 46

Integrating limiting client mindsets 54

An integrated wellness coaching example 63

Module 3 Key Issues with Wellness Coaching 66

Differences between coaching, counselling and mentoring 66

Core Coaching competencies 68

How people learn 73

Coaching models 76

The importance of client motivation 84

The importance of managing change 89

Wellness coaching networks 94

Part 2 Wellness Coaching Skills Toolkit: Part 2 offers a practical toolkit of wellness coaching skills you can begin to integrate into your therapeutic practice 99

Module 4 Core Skills Set 101

Wellness Coaching Intro-Pack 101

How to use body language 108

How to use powerful questioning 111

How to use active listening 113

How to develop client rapport 116

How to provide constructive feedback 119

How to facilitate the opening wellness coaching session 121

How to facilitate ongoing wellness sessions 128

How to coach a skill 131

How to end the wellness coaching relationship 132

Module 5 Cognitive Behavioural Coaching 134

Caution! 134

Defining cognitive behavioural coaching 135

The eight-step process to using CBC in wellness coaching 139

Step 1 Setting the scene for CBC 144

Step 2 Problem identification 148

Step 3 Choices and consequences 149

Step 4 Goal selection 152

Step 5 Exploring and challenging faulty thinking 157

Step 6 Decision-making and action planning 175

Step 7 Implementation 177

Step 8 Evaluation 178

Module 6 Additional Skills for Wellness Coaching 180

Biofeedback 180

Stress management 181

Cognitive behavioural coaching (CBC) 181

Relaxation techniques 182

Humanistic psychology 183

Flower remedies 184

Visualization and imagery 184

Nutrition 185

Communication skills 186

Meditation 186

Reiki 187

Pain management 187

Gestalt 188

Emotional intelligence 188

Transactional analysis (TA) 189

Solution-focused brief therapy 189

Rational emotive behaviour therapy (REBT) 189

Environmental wellness 190

Medical qigong 190

Journalling 191

Emotional Freedom Technique (EFT) 191

Positive psychology 191

Neuro-Linguistic Programming (NLP) 192

Multimodal therapy (MMT) 193

Mindfulness-based stress reduction (MBSR) 193

Part 3 Applying Wellness Coaching: Part 3 lays out how you can apply an integrated therapeutic coaching approach to specific wellness niches. It assumes therapists have specific discipline-related skills and knowledge and will include these in their wellness coaching practice. 195

Module 7 Niching Wellness Coaching 197

Choosing a niche market 197

Niche market ideas 202

Creating a diverse business model 213

Your five-step plan to finding your wellness coaching niche 220

Module 8 Applying Wellness Coaching 223

Five ways to deliver wellness coaching 223

Information products 233

Module 9 Marketing Wellness Coaching 239

Consumer buying behaviour 239

What you are selling 243

62 wellness ideas for wellness coaching 244

Creating a wellness coaching marketing plan 251

Last Words 257

References 258

Further Reading 264

Subject Index 267

Author Index 271

Editorial Reviews

This book provides therapists with the knowledge and skills to rejuvenate their therapeutic practice by incorporating wellness techniques into their range of services.

Institute of Complementary & Natural Medicine

This book is virtually a course in Wellness Coaching in itself and should enable any existing talking therapist to begin to incorporate it into their practice with very little difficulty. Laurel Alexander has been a therapist, coach, trainer and writer for over twenty years and brings a wealth of experience to the techniques outlined in the book.

NCP: Fidelity

From the perspective of educational psychology practice, readers may find the guidance given about marketing, including advice on how to identify and target potential markets, helpful when thinking about traded services.

British Psychological Society

This book is virtually a course in Wellness Coaching in itself and should enable any existing talking therapist to begin to incorporate it into their practice with very little difficulty. Laurel Alexander has been a therapist, coach, trainer and writer for over twenty years and brings a wealth of experience to the techniques outlined in the book.

NCP: Fidelity

From the perspective of educational psychology practice, readers may find the guidance given about marketing, including advice on how to identify and target potential markets, helpful when thinking about traded services.

British Psychological Society