Between Marx and Coca-Cola: Youth Cultures in Changing European Societies, 1960-1980 / Edition 1

by Axel Schildt, Detlef Siegfried

Overview

In the 1960s and 1970s, Western Europe's "Golden Age," a new youth consciousness emerged which gave this period its distinctive character. Offering rich, new material, this volume challenges and moves beyond the easy conflation of European youth culture and "Americanization." It instead sets out to show, for the first time, how international developments fused with national traditions to produce specific youth cultures that then became the leading trendsetters of emergent postindustrial Western societies. This important new study presents a multifaceted portrait of European youth cultures, colored by differences in gender, class, and education, and explores the tension between emerging consumerism and growing politicization, succinctly expressed by Jean-Luc Godard in his 1965 pairing of "Marx and Coca-Cola."

Product Details

ISBN-13:	9781845453336
Publisher:	Berghahn Books
Publication date:	12/01/2006
Edition description:	New Edition
Pages:	436
Sales rank:	888,918
Product dimensions:	6.00(w) x 9.00(h) x (d)

About the Author

Axel Schildt was Professor of History at the university of Hamburg and Director of the Forschungsstelle für Zeitgeschichte in Hamburg.

Table of Contents

Acknowledgements

Introduction: Youth, Consumption, and Politics in the Age of Radical Change
Axel Schildt and Detlef Siegfried

PART I: POLITICS AND CULTURE IN THE "GOLDEN AGE"

Chapter 1. Youth Culture and the Cultural Revolution of the Long Sixties
Arthur Marwick

Chapter 2. Understanding 1968: Youth Rebellion, Generational Change and Postindustrial Society
Detlef Siegfried

Chapter 3. American Mass Culture and European Youth Culture
Rob Kroes

PART II: LEISURE TIME AND NEW CONSUMERISM

Chapter 4. Music, Dissidence, Revolution, and Commerce: Youth Culture between Mainstream and Subculture
Peter Wicke

Chapter 5. The Triumph of English-Language Pop Music: West German Radio Programming
Konrad Dussel

Chapter 6. Across the Border: West German Youth Travel to Western Europe
Axel Schildt

Chapter 7. Imperialism and Consumption: Two Tropes in West German Radicalism
Uta G. Poiger

PART III: POLITICAL PROTEST

Chapter 8. "Burn, ware-house, burn!" Modernity, Counterculture, and the Vietnam War in West Germany
Wilfried Mausbach

Chapter 9. Youth and the Antinuclear Power Movement in Denmark and West Germany
Henrik Kaare Nielsen

Chapter 10. "Youth Enacts Society and Somebody Makes a Coup": The Danish Student Movement between Political and Lifestyle Radicalism
Steven L.B. Jensen

Chapter 11. A Struggle for Radical Change? Swedish Students in the 1960s
Thomas Etzemüller

PART IV: GENDER TRANSFORMATIONS

Chapter 12. Between Coitus and Commodification: Young West German Women and the Impact of the Pill
Dagmar Herzog

Chapter 13. Boy Trouble: French Pedophiliac Discourse of the 1970s
Julian Bourg

Chapter 14. "More than a dance hall, more a way of life": Northern Soul, Masculinity and Working-class Culture in 1970s Britain
Barry Doyle

PART V: CULTURES, COUNTERCULTURES, SUBCULTURES

Chapter 15. Utopia and Disillusion: Shattered Hopes of the Copenhagen Counterculture
Thomas Ekman Jørgensen

Chapter 16. Juvenile Left-wing Radicalism, Fringe Groups, and Anti-psychiatry in West Germany
Franz-Werner Kersting

Chapter 17. The End of Certainties: Drug Consumption and Youth Delinquency in West Germany
Klaus Weinhauer

Select Bibliography
Notes on Contributors
Index

Editorial Reviews

"...This collection...will be extremely helpful for all those researching and teaching socio-political change in Europe during and after the 1960s. It is particularly welcome as the book's focus on West Germany and Scandinavia covers precisely the most significant geographical omission in Arthur Marwick's The Sixties...a fascinating and innovative collection. It successfully conveys the competing and - at times - complementary pressures of political radicalization and the new consumerism during this stressful and exhilarating period of change." - Journal of Contemporary History

"...undergraduates who purchase this book will not sell it back to the bookstore at the end of the semester. It is thoroughly readable and the translations and writings of non-native English speakers flow very well. It is also engaging and thought-provoking, with something to offer everyone, from the college student activist to the expert on youth culture and rebellion...In an impressive display of thematic unity for an edited volume, the authors' contributions are in dialogue with one another...the volume is one of the year's best books...By demonstrating the varying aspects of youth movements in different national settings, this volume takes the reader far beyond the parts of its whole." - H-German

From the Publisher