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Title: 30-Second Politics: Political Advertising in the Eighties, Author: Montague Kern
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30-Second Politics: Political…
by Montague Kern
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Paperback $45.00
Title: A New Beginning: A Textual Frame Analysis of the Political Campaign Film / Edition 1, Author: Joanne Morreale
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A New Beginning: A Textual…
by Joanne Morreale
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Paperback $33.95
Title: Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society / Edition 5, Author: Arthur Asa Berger San Francisco State University
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Ads, Fads, and Consumer…
by Arthur Asa Berger San Francisco State University
Paperback $35.00
Title: Advertising Cultures / Edition 1, Author: Timothy de Waal Malefyt
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Advertising Cultures / Edition…
by Timothy de Waal Malefyt, Brian Moeran
Paperback $44.99
Title: Applying Social Cognition to Consumer-Focused Strategy / Edition 1, Author: Frank R. Kardes
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Applying Social Cognition to…
by Frank R. Kardes, Paul M. Herr, Jacques Nantel
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Paperback $48.95
Title: Audience Economics: Media Institutions and the Audience Marketplace / Edition 1, Author: Philip M. Napoli
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Audience Economics: Media…
by Philip M. Napoli
Paperback $36.00
Title: Campaigning for Hearts and Minds: How Emotional Appeals in Political Ads Work / Edition 1, Author: Ted Brader
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Campaigning for Hearts and…
by Ted Brader
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Paperback from $25.64 $34.00 Current price is $25.64, Original price is $34.00.
Title: Consuming Environments: Television and Commercial Culture / Edition 1, Author: Steve Craig
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Consuming Environments:…
by Steve Craig, Mike Budd, Clay Steinman
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Paperback $34.95
Title: Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business / Edition 1, Author: Roland Marchand
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Creating the Corporate Soul:…
by Roland Marchand
Paperback $41.95
Title: Educating the Consumer-citizen: A History of the Marriage of Schools, Advertising, and Media / Edition 1, Author: Joel Spring
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Educating the Consumer-citizen…
by Joel Spring
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Paperback $49.95
Title: Gays, Lesbians, and Consumer Behavior: Theory, Practice, and Research Issues in Marketing / Edition 1, Author: Daniel L. Wardlow
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Gays, Lesbians, and Consumer…
by Daniel L. Wardlow
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Paperback $36.99
Title: Global and Multinational Advertising / Edition 1, Author: Basil G. Englis
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Global and Multinational…
by Basil G. Englis
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Paperback $36.99
Title: Hair Raising: Beauty, Culture, and African American Women / Edition 1, Author: Noliwe M. Rooks
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Hair Raising: Beauty, Culture,…
by Noliwe M. Rooks
Paperback $38.95
Title: Image Makers: Advertising, Public Relations, and the Ethos of Advocacy / Edition 2, Author: Robert Jackall
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Image Makers: Advertising,…
by Robert Jackall, Janice M. Hirota
Paperback $32.00
Title: In Defense of Negativity: Attack Ads in Presidential Campaigns / Edition 1, Author: John G. Geer
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In Defense of Negativity:…
by John G. Geer
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Paperback $33.00
Title: Inarticulate Longings: The Ladies' Home Journal, Gender and the Promise of Consumer Culture / Edition 1, Author: Jennifer Scanlon
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Inarticulate Longings: The…
by Jennifer Scanlon
Paperback $49.99
Title: Lights, Camera, Campaign!: Media, Politics, and Political Advertising / Edition 1, Author: David A. Schultz
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Lights, Camera, Campaign!:…
by David A. Schultz
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Paperback $44.00
Title: Living Up to the Ads: Gender Fictions of the 1920s, Author: Simone Weil Davis
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Living Up to the Ads: Gender…
by Simone Weil Davis
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Paperback $27.95
Title: Packaging The Presidency: A History and Criticism of Presidential Campaign Advertising / Edition 3, Author: Kathleen Hall Jamieson
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Packaging The Presidency: A…
by Kathleen Hall Jamieson
Paperback $27.99
Title: Pioneering African-American Women in the Advertising Business: Biographies of MAD Black WOMEN / Edition 1, Author: Judy Davis
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Pioneering African-American…
by Judy Davis
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Paperback $49.95

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