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Title: The Price Advantage / Edition 2, Author: Walter L. Baker
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The Price Advantage / Edition…
by Walter L. Baker, Michael V. Marn, Craig C. Zawada
#535 in Series
Hardcover $84.00
Title: Positioning: The Battle for Your Mind / Edition 1, Author: Al Ries
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Positioning: The Battle for…
by Al Ries, Jack Trout
Paperback $22.00
Title: Pricing on Purpose: Creating and Capturing Value / Edition 1, Author: Ronald J. Baker
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Pricing on Purpose: Creating…
by Ronald J. Baker
Hardcover $94.00
Title: Successful Marketing: Secrets & Strategies, Author: Rhonda Abrams
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Successful Marketing: Secrets …
by Rhonda Abrams, Julie Vallone
Paperback $34.95
Title: The Fundamentals of Business-to-Business Sales and Marketing / Edition 1, Author: John Coe
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The Fundamentals of…
by John Coe
Hardcover $43.00
Title: Pricing and Revenue Optimization / Edition 1, Author: Robert Phillips
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Pricing and Revenue…
by Robert Phillips
Hardcover $65.00
Title: The Advanced Dictionary of Marketing: Putting Theory to Use, Author: Scott Dacko
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The Advanced Dictionary of…
by Scott Dacko
Paperback $91.00
Title: The Health Care Value Chain: Producers, Purchasers, and Providers / Edition 1, Author: Lawton R. Burns
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The Health Care Value Chain:…
by Lawton R. Burns, Wharton School Colleagues
Hardcover $98.75
Title: Building Models for Marketing Decisions / Edition 1, Author: Peter S.H. Leeflang
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Building Models for Marketing…
by Peter S.H. Leeflang, Dick R. Wittink, Michel Wedel, Philippe A. Naert
#9 in Series
Hardcover $459.00
Title: Worldwide Casebook In Marketing Management, Author: Luiz Moutinho
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Worldwide Casebook In…
by Luiz Moutinho
Hardcover $333.00
Title: Critical Marketing: Issues in Contemporary Marketing / Edition 1, Author: Mark Tadajewski
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Critical Marketing: Issues in…
by Mark Tadajewski, Douglas Brownlie
Paperback $84.75
Title: The Trans-Oceanic Marketing Channel: A New Tool for Understanding Tropical Africa's Export Agriculture / Edition 1, Author: Erdener Kaynak
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The Trans-Oceanic Marketing…
by Erdener Kaynak
Hardcover $180.00
Title: Marketing Your Business: A Guide to Developing a Strategic Marketing Plan / Edition 1, Author: Robert E Stevens
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Marketing Your Business: A…
by Robert E Stevens, David L Loudon, Ronald A Nykiel
Paperback $66.99
Title: Social Marketing in the 21st Century / Edition 1, Author: Alan R. Andreasen
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Social Marketing in the 21st…
by Alan R. Andreasen
Paperback from $52.25 $95.00 Current price is $52.25, Original price is $95.00.
Title: Strategic Marketing Management / Edition 3, Author: Richard M.S. Wilson
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Strategic Marketing Management…
by Richard M.S. Wilson, Colin Gilligan
Paperback $94.99
Title: Marketing Research and Modeling: Progress and Prospects: A Tribute to Paul E. Green / Edition 1, Author: Yoram Wind
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Marketing Research and…
by Yoram Wind, Paul E. Green
#14 in Series
Paperback $249.99
Title: Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures / Edition 1, Author: Tim Smith
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Pricing Strategy: Setting…
by Tim Smith
Hardcover $231.95
Title: How to Price: A Guide to Pricing Techniques and Yield Management, Author: Oz Shy
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How to Price: A Guide to…
by Oz Shy
Hardcover $94.00
Title: Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers / Edition 1, Author: Bernd H. Schmitt
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Customer Experience Management…
by Bernd H. Schmitt
Hardcover $55.00
Title: The Innovation Manual: Integrated Strategies and Practical Tools for Bringing Value Innovation to the Market / Edition 1, Author: David Midgley
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The Innovation Manual:…
by David Midgley
Hardcover $50.00

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