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Title: Where the Suckers Moon: The Life and Death of an Advertising Campaign, Author: Randall Rothenberg
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Where the Suckers Moon: The…
by Randall Rothenberg
eBook $13.99
Title: Way Too Cool: Selling Out Race and Ethics, Author: Shannon Winnubst
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Way Too Cool: Selling Out Race…
by Shannon Winnubst
eBook $21.99 $28.99 Current price is $21.99, Original price is $28.99.
Title: Truth in Marketing: A theory of claim-evidence relations, Author: Thomas Anker
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Truth in Marketing: A theory…
by Thomas Anker
Explore Series
eBook $20.49 $26.99 Current price is $20.49, Original price is $26.99.
Title: The Ultimate Marketing Toolkit: Ads That Attract Customers. Blogs That Create Buzz. Web Sites That Wow., Author: Paula Peters
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The Ultimate Marketing Toolkit…
by Paula Peters
eBook $13.99
Title: The Responsive Chord: How Media Manipulate You: What You Buy . . . Who You Vote For . . . and How You Think., Author: Tony Schwartz
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The Responsive Chord: How…
by Tony Schwartz, John Carey (Foreword by)
eBook $12.99 $16.99 Current price is $12.99, Original price is $16.99.
Title: The Real Toy Story: Inside the Ruthless Battle for America's Youngest Consumers, Author: Eric Clark
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The Real Toy Story: Inside the…
by Eric Clark
eBook $13.99
Title: The Real Mad Men: The Renegades of Madison Avenue and the Golden Age of Advertising, Author: Andrew Cracknell
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The Real Mad Men: The…
by Andrew Cracknell
eBook $14.99
Title: The Persuasive Power of Campaign Advertising, Author: Travis N. Ridout
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The Persuasive Power of…
by Travis N. Ridout, Michael M. Franz
eBook $20.99 $27.95 Current price is $20.99, Original price is $27.95.
Title: The Material Child: Growing up in Consumer Culture, Author: David Buckingham
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The Material Child: Growing up…
by David Buckingham
eBook $23.00
Title: The Man Who Sold America: The Amazing (but True!) Story of Albert D. Lasker and the Creation of the Advertising Century, Author: Jeffrey L. Cruikshank
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The Man Who Sold America: The…
by Jeffrey L. Cruikshank, Arthur W. Schultz
eBook $20.99 $27.95 Current price is $20.99, Original price is $27.95.
Title: The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising, Author: Kenneth Roman
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The King of Madison Avenue:…
by Kenneth Roman
eBook $11.99
Title: The Hidden Persuaders, Author: Vance Packard
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The Hidden Persuaders
by Vance Packard, Mark Crispin Miller (Introduction)
eBook $12.99 $16.95 Current price is $12.99, Original price is $16.95.
Title: The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come, Author: Andrew Essex
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The End of Advertising: Why It…
by Andrew Essex
eBook $14.99
Title: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism, Author: Thomas Frank
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The Conquest of Cool: Business…
by Thomas Frank
eBook $14.99 $19.99 Current price is $14.99, Original price is $19.99.
Title: The Comprehension and Miscomprehension of Print Communication, Author: Jacob Jacoby
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The Comprehension and…
by Jacob Jacoby, Wayne D. Hoyer
eBook $17.99 $23.99 Current price is $17.99, Original price is $23.99.
Title: The Case For Make Believe: Saving Play in a Commercialized World, Author: Susan Linn
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The Case For Make Believe:…
by Susan Linn
eBook $14.49 $18.99 Current price is $14.49, Original price is $18.99.
Title: The Age of Persuasion: How Marketing Ate Our Culture, Author: Terry O'Reilly
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The Age of Persuasion: How…
by Terry O'Reilly, Mike Tennant
eBook $11.99
Title: The Age of Manipulation: The Con in Confidence, The Sin in Sincere, Author: Wilson Bryan Key
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The Age of Manipulation: The…
by Wilson Bryan Key
eBook $14.99 $19.99 Current price is $14.99, Original price is $19.99.
Title: Taking Aim at Attack Advertising: Understanding the Impact of Negative Campaigning in U.S. Senate Races, Author: Kim Fridkin
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Taking Aim at Attack…
by Kim Fridkin, Patrick Kenney
eBook $16.49 $21.59 Current price is $16.49, Original price is $21.59.
Title: Shopping with Freud, Author: Rachel Bowlby
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Shopping with Freud
by Rachel Bowlby
eBook $24.99 $32.95 Current price is $24.99, Original price is $32.95.

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