Title: Reinventing Interactive and Direct Marketing: Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives, Author: Stan Rapp
eBook $28.49 $37.80 Current price is $28.49, Original price is $37.80.
Title: Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications, Author: Sarah Durham
Title: No Logo: Taking Aim at the Brand Bullies, Author: Naomi  Klein
Title: Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity, Author: David A. Aaker
Title: Brand Society: How Brands Transform Management and Lifestyle, Author: Martin Kornberger
eBook $43.49 $57.99 Current price is $43.49, Original price is $57.99.
Title: Never Mind the Sizzle...Where's the Sausage?: Branding based on substance not spin, Author: David Taylor
Title: Emotional Branding: The New Paradigm for Connecting Brands to People, Author: Marc Gobe
Title: Go Logo! A Handbook to the Art of Global Branding: 12 Keys to Creating Successful Global Brands, Author: Mac Cato
eBook $33.99 $45.00 Current price is $33.99, Original price is $45.00.
Title: The Open Brand: When Push Comes to Pull in a Web-Made World, Author: Kelly Mooney
Explore Series
eBook $25.49 $33.99 Current price is $25.49, Original price is $33.99.
Title: Viral Explosions!: Proven Techniques to Expand, Explode, or Ignite Your Business or Brand Online, Author: Peggy McColl
eBook $16.49 $21.99 Current price is $16.49, Original price is $21.99.
Title: Trademarks, Brands, and Competitiveness, Author: Teresa da Silva Lopes
Explore Series
eBook $41.49 $54.95 Current price is $41.49, Original price is $54.95.
Title: Brand DNA: Uncover Your Organization's Genetic Code for Competitive Advantage, Author: Carol Chapman and Suzanne Tulien
eBook $8.99 $9.99 Current price is $8.99, Original price is $9.99.
Title: The 18 Immutable Laws of Corporate Reputation: Creating, Protecting, and Repairing Your Most Valuable Asset, Author: Ronald J. Alsop
eBook $17.99 $23.99 Current price is $17.99, Original price is $23.99.
Title: The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience, Author: Jim Joseph
Title: Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty, Author: Dan Stiff
eBook $22.99 $30.60 Current price is $22.99, Original price is $30.60.
Title: Brandjam: Humanizing Brands Through Emotional Design, Author: Marc Gobe
Title: The Brand Who Cried Wolf: Deliver on Your Company's Promise and Create Customers for Life, Author: Scott Deming
Title: Joey Green's Cleaning Magic: 2,336 Ingenious Cleanups Using Brand-Name Products, Author: Joey Green
Title: Branding for Nonprofits, Author: DK Holland
Title: Build Your Own Brand, Author: Doug Dvorak
eBook $17.49 $23.00 Current price is $17.49, Original price is $23.00.

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