Title: Facets of Corporate Identity, Communication and Reputation, Author: Tc Melewar
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Title: The Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees Success, Author: Duane Knapp
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Title: Subject To Change: Creating Great Products & Services for an Uncertain World: Adaptive Path on Design, Author: Peter Merholz
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Title: CUSTOMER RELATIONSHIP MANAGEMENT: Modern Trends and Perspectives, Author: S. SHANMUGASUNDARAM
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Title: Always On: Advertising, Marketing, and Media in an Era of Consumer Control, Author: Christopher Vollmer
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Title: The Savvy Crafters Guide To Success: Turn Your Crafts Into A Career, Author: Sandy Mccall
Title: The Complete Guide to Affiliate Marketing on the Web: How to Use and Profit from Affiliate Marketing Programs, Author: Bruce Brown
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Title: How to Market and Sell Your Art, Music, Photographs, & Handmade Crafts Online: Turn Your Hobby into a Cash Machine, Author: Lee Rowley
Title: Opportunties in Direct Marketing, Author: Anne Basye
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Title: Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki, Author: Rohit Bhargava
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Title: Measuring Customer Satisfaction and Loyalty: Survey Design, Use, and Statistical Analysis Methods, Author: Bob E. Hayes
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Title: Impact: How to Get Noticed, Motivate Millions, and Make a Difference in a Noisy World, Author: Ken McArthur
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Title: Out of Nowhere: The Inside Story of How Nike Marketed The Culture of Running, Author: Geoff Hollister
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Title: Trading Up: Why Consumers Want New Luxury Goods--and How Companies Create Them, Author: Michael J. Silverstein
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Title: The 25 Sales Habits of Highly Successful Salespeople, Author: Stephan Schiffman
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Title: Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers, Author: Gerald Zaltman
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Title: A Salesman's Tricks of the Trade: If You Only Knew, Author: Winston Nash
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Title: Be a Recruiting Superstar: The Fast Track to Network Marketing Millions, Author: Mary Christensen

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