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Title: Why People (Don't) Buy: The Go and Stop Signals, Author: Amitav Chakravarti
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Why People (Don't) Buy: The Go…
by Amitav Chakravarti, Manoj Thomas
eBook $33.99 $44.99 Current price is $33.99, Original price is $44.99.
Title: Unlocking Financial Data: A Practical Guide to Technology for Equity and Fixed Income Analysts, Author: Justin Pauley
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Unlocking Financial Data: A…
by Justin Pauley
eBook $32.49 $42.99 Current price is $32.49, Original price is $42.99.
Title: Transformative Consumer Research for Personal and Collective Well-Being, Author: David Glen Mick
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Transformative Consumer…
by David Glen Mick (Editor), Simone Pettigrew (Editor), Cornelia (Connie) Pechmann (Editor), Julie L. Ozanne (Editor)
eBook $46.49 $61.99 Current price is $46.49, Original price is $61.99.
Title: The Undermining of Beliefs in the Autonomy and Rationality of Consumers, Author: John O'Shaughnessy
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The Undermining of Beliefs in…
by John O'Shaughnessy, Nicholas O'Shaughnessy
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eBook $41.49 $54.95 Current price is $41.49, Original price is $54.95.
Title: The Strategy of Desire, Author: Ernest Dichter
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The Strategy of Desire
by Ernest Dichter
eBook $46.49 $61.99 Current price is $46.49, Original price is $61.99.
Title: The Science of Why: Decoding Human Motivation and Transforming Marketing Strategy, Author: D. Forbes
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The Science of Why: Decoding…
by D. Forbes
eBook $37.49 $49.99 Current price is $37.49, Original price is $49.99.
Title: The Routledge Companion to Qualitative Accounting Research Methods, Author: Zahirul Hoque
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The Routledge Companion to…
by Zahirul Hoque (Editor), Lee D. Parker (Editor), Kathryn Haynes (Editor)
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eBook $44.49 $58.99 Current price is $44.49, Original price is $58.99.
Title: The Routledge Companion to Marketing Research, Author: Len Tiu Wright
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The Routledge Companion to…
by Len Tiu Wright (Editor), Luiz Moutinho (Editor), Merlin Stone (Editor), Richard P. Bagozzi (Editor)
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eBook $39.99 $52.95 Current price is $39.99, Original price is $52.95.
Title: The New Chameleons: How to Connect with Consumers Who Defy Categorization, Author: Michael R. Solomon
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The New Chameleons: How to…
by Michael R. Solomon
eBook $26.39 $32.99 Current price is $26.39, Original price is $32.99.
Title: The Handbook of Mobile Market Research: Tools and Techniques for Market Researchers, Author: Ray Poynter
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The Handbook of Mobile Market…
by Ray Poynter, Navin Williams, Sue York
eBook $32.00
Title: The Fast Path to Corporate Growth: Leveraging Knowledge and Technologies to New Market Applications, Author: Marc H. Meyer
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The Fast Path to Corporate…
by Marc H. Meyer
eBook $35.99 $47.99 Current price is $35.99, Original price is $47.99.
Title: The Evolution of Behavioral Accounting Research (RLE Accounting): An Overview, Author: Robert Ashton
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The Evolution of Behavioral…
by Robert Ashton
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eBook $44.49 $58.99 Current price is $44.49, Original price is $58.99.
Title: Sustainable Innovation: The Organisational, Human and Knowledge Dimension, Author: René Jorna
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Sustainable Innovation: The…
by René Jorna (Editor)
eBook $41.49 $54.99 Current price is $41.49, Original price is $54.99.
Title: Storytelling and Market Research: A Practical User Guide, Author: C. Frederic John
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Storytelling and Market…
by C. Frederic John
eBook $33.99 $44.99 Current price is $33.99, Original price is $44.99.
Title: Shadow Economy in Poland: Recent Evidence Based on Survey Data, Author: Dagmara Nikulin
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Shadow Economy in Poland:…
by Dagmara Nikulin, Ewa Lechman
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eBook $41.49 $54.99 Current price is $41.49, Original price is $54.99.
Title: Science-Mart: Privatizing American Science, Author: Philip Mirowski
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Science-Mart: Privatizing…
by Philip Mirowski
eBook $41.49 $55.00 Current price is $41.49, Original price is $55.00.
Title: Right-Brain Project Management: A Complementarry Approach, Author: B. Michael Aucoin
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Right-Brain Project Management…
by B. Michael Aucoin
eBook $35.49 $46.99 Current price is $35.49, Original price is $46.99.
Title: Revolutionizing Innovation: Users, Communities, and Open Innovation, Author: Dietmar Harhoff
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Revolutionizing Innovation:…
by Dietmar Harhoff (Editor), Karim R. Lakhani (Editor)
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eBook $33.99
Title: Responsible Research and Innovation: From Concepts to Practices, Author: Robert Gianni
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Responsible Research and…
by Robert Gianni (Editor), John Pearson (Editor), Bernard Reber (Editor)
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eBook $41.49 $54.99 Current price is $41.49, Original price is $54.99.
Title: Research in Crisis: Blueprint to Overhaul the Broken Knowledge Factory, Author: Les Coleman
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Research in Crisis: Blueprint…
by Les Coleman
eBook $41.49 $54.99 Current price is $41.49, Original price is $54.99.

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