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Title: Fascinate, Revised and Updated: How to Make Your Brand Impossible to Resist, Author: Sally Hogshead
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Fascinate, Revised and Updated…
by Sally Hogshead
Hardcover $28.99
Title: Selling the American Muscle Car: Marketing Detroit Iron in the 60s and 70s, Author: Diego Rosenberg
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Selling the American Muscle…
by Diego Rosenberg
Hardcover $44.95
Title: The Man Everybody Knew: Bruce Barton and the Making of Modern America, Author: Richard M. Fried
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The Man Everybody Knew: Bruce…
by Richard M. Fried
Hardcover $27.50
Title: New Perspectives on Negative Campaigning: Why Attack Politics Matters, Author: Alessandro Dr Nai
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New Perspectives on Negative…
by Alessandro Dr Nai (Editor), Annemarie Walter (Editor)
eBook $34.99 $46.50 Current price is $34.99, Original price is $46.50.
Title: Frenemies: The Epic Disruption of the Ad Business (and Everything Else), Author: Ken Auletta
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Frenemies: The Epic Disruption…
by Ken Auletta
Hardcover $30.00
Title: Lights, Camera, Madison Avenue: The Golden Age of Advertising, Author: Robert Naud
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Lights, Camera, Madison Avenue…
by Robert Naud
Paperback $29.95
Title: Global and Multinational Advertising / Edition 1, Author: Basil G. Englis
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Global and Multinational…
by Basil G. Englis
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Paperback $36.99
Title: Educating the Consumer-citizen: A History of the Marriage of Schools, Advertising, and Media / Edition 1, Author: Joel Spring
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Educating the Consumer-citizen…
by Joel Spring
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Paperback $49.95
Title: Stronger Than Dirt: A Cultural History of Advertising Personal Hygiene in America, 1875-1940, Author: Juliann Sivulka
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Stronger Than Dirt: A Cultural…
by Juliann Sivulka
eBook $35.00
Title: Pictorial Metaphor in Advertising, Author: Charles Forceville
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Pictorial Metaphor in…
by Charles Forceville
eBook $47.99 $63.99 Current price is $47.99, Original price is $63.99.
Title: Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume / Edition 1, Author: David Verklin
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Watch This, Listen Up, Click…
by David Verklin, Bernice Kanner
Hardcover $29.95
Title: Do Political Campaigns Matter?: Campaign Effects in Elections and Referendums, Author: David M. Farrell
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Do Political Campaigns Matter?…
by David M. Farrell (Editor), Rüdiger Schmitt-Beck (Editor)
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eBook $44.49 $58.99 Current price is $44.49, Original price is $58.99.
Title: Taking Aim at Attack Advertising: Understanding the Impact of Negative Campaigning in U.S. Senate Races, Author: Kim Fridkin
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Taking Aim at Attack…
by Kim Fridkin, Patrick Kenney
Paperback $38.99
Title: Advertising International: The Privatisation of Public Space, Author: Armand Mattelart
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Advertising International: The…
by Armand Mattelart
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Paperback $32.95
Title: Pioneering African-American Women in the Advertising Business: Biographies of MAD Black WOMEN / Edition 1, Author: Judy Davis
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Pioneering African-American…
by Judy Davis
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Paperback $49.95
Title: Routledge Handbook of Political Advertising, Author: Christina Holtz-Bacha
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Routledge Handbook of…
by Christina Holtz-Bacha (Editor), Marion R. Just (Editor)
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eBook $44.49 $58.99 Current price is $44.49, Original price is $58.99.
Title: Campaigning for Hearts and Minds: How Emotional Appeals in Political Ads Work / Edition 1, Author: Ted Brader
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Campaigning for Hearts and…
by Ted Brader
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Paperback from $25.64 $34.00 Current price is $25.64, Original price is $34.00.
Title: Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society, Author: Arthur Asa Berger San Francisco State University
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Ads, Fads, and Consumer…
by Arthur Asa Berger San Francisco State University
eBook from $33.00
Title: Madison Avenue and the Color Line: African Americans in the Advertising Industry, Author: Jason Chambers
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Madison Avenue and the Color…
by Jason Chambers
Paperback from $34.95
Title: Marketing and Advertising Law in a Process of Harmonisation, Author: Ulf Bernitz
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Marketing and Advertising Law…
by Ulf Bernitz (Editor), Caroline Heide-Jørgensen (Editor)
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eBook from $46.49 $49.45 Current price is $46.49, Original price is $49.45.

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