Title: The Physics of Brand: Understand the Forces Behind Brands That Matter, Author: Aaron Keller
Title: Experiential Marketing: Secrets, Strategies, and Success Stories from the World's Greatest Brands, Author: Kerry Smith
Title: Co-Branding: The Science of Alliance, Author: T. Blackett
Title: Ultimate Guide to Pinterest for Business, Author: Karen Leland
Title: Buying In: What We Buy and Who We Are, Author: Rob Walker
Title: Branding for Nonprofits, Author: DK Holland
Title: The Old Rules of Marketing Are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your Business, Author: Timothy R. Pearson
Title: The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience, Author: Jim Joseph
Title: Uncopyable: How to Create an Unfair Advantage Over Your Competition (Updated and Expanded Edition), Author: Steve Miller
Title: The Hook: How to Share Your Brand's Unique Story to Engage Customers, Boost Sales, and Achieve Heartfelt Success, Author: Richard Krevolin
Title: The Naming Book: 5 Steps to Creating Brand and Product Names that Sell, Author: Brad Flowers
Title: Rubies in the Orchard: The POM Queen's Secrets to Marketing Just About Anything, Author: Lynda Resnick
Title: Power Branding: Leveraging the Success of the World's Best Brands, Author: Steve McKee
Title: Lean Brands: Catch Customers, Drive Growth, and Stand Out in All Markets, Author: Luis Pedroza
Title: Brand Aid: The Revolutionary Transformation of the Mayo Clinic Brand, Author: John La Forgia
Title: BrandDigital: Simple Ways Top Brands Succeed in the Digital World, Author: Allen P. Adamson
Title: AdValue, Author: Leslie Butterfield
Title: Top Secret Recipes Lite!: A Cookbook, Author: Todd Wilbur
Title: Audio Branding: Using Sound to Build Your Brand, Author: Laurence Minsky
Title: Contemporary Consumer Culture Theory / Edition 1, Author: John F. Sherry

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