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Title: Ingredient Branding: Making the Invisible Visible / Edition 1, Author: Philip Kotler
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Ingredient Branding: Making…
by Philip Kotler, Waldemar Pfoertsch
Hardcover $69.99
Title: Sonic Branding: An Essential Guide to the Art and Science of Sonic Branding, Author: D. Jackson
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Sonic Branding: An Essential…
by D. Jackson
Paperback $69.99
Title: Luxury Wine Marketing: The Art and Science of Luxury Wine Branding, Author: Peter Yeung
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Luxury Wine Marketing: The Art…
by Peter Yeung, Liz Thach
Hardcover $69.95
Title: The Expressive Organization: Linking Identity, Reputation, and the Corporate Brand / Edition 1, Author: Majken Schulz
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The Expressive Organization:…
by Majken Schulz, Mary Jo Hatch, Mogens Holten Larsen
Paperback $69.00
Title: The International Brand Valuation Manual: A complete overview and analysis of brand valuation techniques, methodologies and applications, Author: Gabriela Salinas
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The International Brand…
by Gabriela Salinas
eBook $69.00
Title: Brand Meaning: Meaning, Myth and Mystique in Today's Brands / Edition 2, Author: Mark Batey
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Brand Meaning: Meaning, Myth…
by Mark Batey
Paperback $68.99
Title: Brand Journalism / Edition 1, Author: Andy Bull
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Brand Journalism / Edition 1
by Andy Bull
Paperback $68.95
Title: A Master Class in Brand Planning: The Timeless Works of Stephen King / Edition 1, Author: Judie Lannon
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A Master Class in Brand…
by Judie Lannon, Merry Baskin
Hardcover $68.00
Title: Improving the Performance of Sponsorship, Author: Ardi Kolah
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Improving the Performance of…
by Ardi Kolah
eBook $67.49 $89.99 Current price is $67.49, Original price is $89.99.
Title: Wise Family Business: Family Identity Steering Brand Success, Author: Joachim Schwass
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Wise Family Business: Family…
by Joachim Schwass, Anne-Catrin Glemser
eBook $66.99 $89.00 Current price is $66.99, Original price is $89.00.
Title: Brand Culture / Edition 1, Author: Jonathan Schroeder
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Brand Culture / Edition 1
by Jonathan Schroeder, Miriam Salzer Morling
Paperback $66.99
Title: Implicative Marketing: For a Sustainable Economy / Edition 1, Author: Florence Touzé
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Implicative Marketing: For a…
by Florence Touzé
Explore Series
Hardcover $66.99
Title: The Brand Innovation Manifesto: How to Build Brands, Redefine Markets and Defy Conventions / Edition 1, Author: John Grant
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The Brand Innovation Manifesto…
by John Grant
Hardcover $65.00
Title: IMC, The Next Generation: Five Steps for Delivering Value and Measuring Returns Using Marketing Communication / Edition 1, Author: Don E. Schultz
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IMC, The Next Generation: Five…
by Don E. Schultz, Heidi Schultz
Hardcover $65.00
Title: The Taliban's Virtual Emirate: The Culture and Psychology of an Online Militant Community, Author: Neil Krishan Aggarwal
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The Taliban's Virtual Emirate:…
by Neil Krishan Aggarwal , Ph.D.
Hardcover $65.00
Title: Brand Storming: Managing Brands in the Era of Complexity, Author: M. Fioroni
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Brand Storming: Managing…
by M. Fioroni, G. Titterton
Paperback $65.00
Title: Advertising and Promotion / Edition 3, Author: Chris Hackley
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Advertising and Promotion /…
by Chris Hackley, Rungpaka Amy Hackley
Paperback $65.00
Title: What's in a Name?: Advertising and the Concept of Brands / Edition 1, Author: David M Jones
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What's in a Name?: Advertising…
by David M Jones, Jan S. Slater
Paperback $63.99
Title: The Psychology Behind Trademark Infringement and Counterfeiting / Edition 1, Author: J. L. Zaichkowsky
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The Psychology Behind…
by J. L. Zaichkowsky
Paperback $63.99
Title: Television Brandcasting: The Return of the Content-Promotion Hybrid / Edition 1, Author: Jennifer Gillan
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Television Brandcasting: The…
by Jennifer Gillan
Paperback $62.95

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