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Title: Ethnography at Work, Author: Brian Moeran
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Ethnography at Work
by Brian Moeran
Paperback $48.99
Title: Advertising as Communication / Edition 1, Author: Gillian Dyer
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Advertising as Communication /…
by Gillian Dyer
Explore Series
Paperback $48.95
Title: Applying Social Cognition to Consumer-Focused Strategy / Edition 1, Author: Frank R. Kardes
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Applying Social Cognition to…
by Frank R. Kardes, Paul M. Herr
Explore Series
Paperback $48.95
Title: Visible Librarian: Asserting Your Value with Marketing and Advocacy / Edition 1, Author: Judith A. Siess
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Visible Librarian: Asserting…
by Judith A. Siess
Paperback $48.00
Title: Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society, Author: Arthur Asa Berger
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Ads, Fads, and Consumer…
by Arthur Asa Berger
Paperback $48.00
Title: The Blueprint for Strategic Advertising: How Critical Thinking Builds Successful Campaigns, Author: Margo Berman
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The Blueprint for Strategic…
by Margo Berman
eBook $47.99 $63.99 Current price is $47.99, Original price is $63.99.
Title: Advertising Exposure, Memory and Choice, Author: Andrew A. Mitchell
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Advertising Exposure, Memory…
by Andrew A. Mitchell (Editor)
eBook $47.99 $63.99 Current price is $47.99, Original price is $63.99.
Title: Cracking the Ad Code, Author: Jacob Goldenberg
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Cracking the Ad Code
by Jacob Goldenberg, Sorin Solomon, David Mazursky, Amnon Levav
Paperback $47.99
Title: Globalization of Consumer Markets: Structures and Strategies, Author: Salah S. Hassan
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Globalization of Consumer…
by Salah S. Hassan (Editor), Erdener Kaynak (Editor)
eBook $47.99 $63.99 Current price is $47.99, Original price is $63.99.
Title: Persuasive Imagery: A Consumer Response Perspective, Author: Linda M. Scott
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Persuasive Imagery: A Consumer…
by Linda M. Scott (Editor), Rajeev Batra (Editor)
eBook $47.99 $63.99 Current price is $47.99, Original price is $63.99.
Title: Advertising Language: A Pragmatic Approach to Advertisements in Britain and Japan, Author: Keiko Tanaka
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Advertising Language: A…
by Keiko Tanaka
eBook $47.99 $63.99 Current price is $47.99, Original price is $63.99.
Title: Optimizing AdWords: A Guide to Using, Mastering, and Maximizing Google AdWords, Author: Paige Miller
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Optimizing AdWords: A Guide to…
by Paige Miller
eBook $47.99 $63.99 Current price is $47.99, Original price is $63.99.
Title: Ethics in Advertising: Making the case for doing the right thing, Author: Wally Snyder
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Ethics in Advertising: Making…
by Wally Snyder
eBook $47.99 $63.99 Current price is $47.99, Original price is $63.99.
Title: Pictorial Metaphor in Advertising, Author: Charles Forceville
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Pictorial Metaphor in…
by Charles Forceville
eBook $47.99 $63.99 Current price is $47.99, Original price is $63.99.
Title: What's in a Name?: Advertising and the Concept of Brands, Author: David M Jones
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What's in a Name?: Advertising…
by David M Jones, Jan S. Slater
eBook $47.99 $63.99 Current price is $47.99, Original price is $63.99.
Title: Going Dirty: The Art of Negative Campaigning, Author: David Mark
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Going Dirty: The Art of…
by David Mark
eBook $47.50
Title: Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys, Author: Marcel Danesi University of Toronto
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Why It Sells: Decoding the…
by Marcel Danesi University of Toronto
Explore Series
eBook $47.50
Title: Creative Direction in a Digital World: A Guide to Being a Modern Creative Director, Author: Adam Harrell
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Creative Direction in a…
by Adam Harrell
eBook $47.49 $62.95 Current price is $47.49, Original price is $62.95.
Title: Advertising Headlines That Make You Rich: Create Winning Ads, Web Pages, Sales Letters and More, Author: David Garfinkel
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Advertising Headlines That…
by David Garfinkel
Hardcover $47.00
Title: Advertising Progress: American Business and the Rise of Consumer Marketing, Author: Pamela Walker Laird
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Advertising Progress: American…
by Pamela Walker Laird
#14 in Series
eBook $46.99 $62.00 Current price is $46.99, Original price is $62.00.

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