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Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys
220![Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.9.4)
Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys
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Product Details
ISBN-13: | 9781461647119 |
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Publisher: | Rowman & Littlefield Publishers, Inc. |
Publication date: | 09/21/2007 |
Series: | The R&L Series in Mass Communication |
Sold by: | Barnes & Noble |
Format: | eBook |
Pages: | 220 |
File size: | 2 MB |
About the Author
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