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Title: How Cool Brands Stay Hot: Branding to Generations Y and Z, Author: Joeri Van Den Bergh
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How Cool Brands Stay Hot:…
by Joeri Van Den Bergh, Mattias Behrer
eBook $26.39 $32.99 Current price is $26.39, Original price is $32.99.
Title: Designing Usability into Medical Products, Author: Michael E. Wiklund
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Designing Usability into…
by Michael E. Wiklund, Stephen B. Wilcox
eBook $150.49 $200.00 Current price is $150.49, Original price is $200.00.
Title: Why Smart Companies Do Dumb Things: Avoiding Eight Common Mistakes in New Product Development, Author: Calvin L. Hodock
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Why Smart Companies Do Dumb…
by Calvin L. Hodock
eBook $18.49 $24.50 Current price is $18.49, Original price is $24.50.
Title: Market Oriented Product Innovation: A Key to Survival in the Third Millennium, Author: Knut Holt
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Market Oriented Product…
by Knut Holt
eBook $119.49 $159.00 Current price is $119.49, Original price is $159.00.
Title: Setting the PACE in Product Development, Author: Michael E. McGrath
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Setting the PACE in Product…
by Michael E. McGrath
eBook $52.49 $69.99 Current price is $52.49, Original price is $69.99.
Title: Sustainable by Design: Explorations in Theory and Practice, Author: Stuart Walker
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Sustainable by Design:…
by Stuart Walker
eBook $38.99 $51.99 Current price is $38.99, Original price is $51.99.
Title: Successful Product and Business Development, First Edition, Author: N. Giragosian
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Successful Product and…
by N. Giragosian
eBook $50.49 $66.99 Current price is $50.49, Original price is $66.99.
Title: Materials and Innovative Product Development: Using Common Sense, Author: Gernot H. Gessinger
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Materials and Innovative…
by Gernot H. Gessinger
eBook $56.99 $75.95 Current price is $56.99, Original price is $75.95.

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