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Title: The Advertising Age Encyclopedia of Advertising, Author: John McDonough
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The Advertising Age…
by John McDonough, Karen Egolf
eBook $675.49 $900.00 Current price is $675.49, Original price is $900.00.
Title: Relationship Marketing in Professional Services: A Study of Agency-Client Dynamics in the Advertising Sector / Edition 1, Author: Aino Halinen
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Relationship Marketing in…
by Aino Halinen
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Hardcover $350.00
Title: Crisis Communications: A Casebook Approach / Edition 5, Author: Kathleen Fearn-Banks
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Crisis Communications: A…
by Kathleen Fearn-Banks
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Hardcover $280.00
Title: When Ads Work: New Proof That Advertising Triggers Sales / Edition 1, Author: David M Jones
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When Ads Work: New Proof That…
by David M Jones
Hardcover $240.00
Title: Public Information Campaigns and Opinion Research: A Handbook for the Student and Practitioner / Edition 1, Author: Hans-Dieter Klingemann
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Public Information Campaigns…
by Hans-Dieter Klingemann, Andrea Roemmele
Hardcover $232.00
Title: Pictorial Metaphor in Advertising / Edition 1, Author: Charles Forceville
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Pictorial Metaphor in…
by Charles Forceville
Hardcover $230.00
Title: The Rhetoric of Moral Protest: Public Campaigns, Celebrity Endorsement and Political Mobilization / Edition 1, Author: Christian Lahusen
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The Rhetoric of Moral Protest:…
by Christian Lahusen
#76 in Series
Hardcover $210.00
Title: Webvertising: Unfair Competition and Trademarks on the Internet, Author: Matthias W. Stecher
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Webvertising: Unfair…
by Matthias W. Stecher
#7 in Series
Hardcover $209.00
Title: Freedom of Commercial Expression, Author: Roger A. Shiner
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Freedom of Commercial…
by Roger A. Shiner
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Hardcover $205.00
Title: The Discourse of Classified Advertising: Exploring the Nature of Linguistic Simplicity / Edition 1, Author: Paul Bruthiaux
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The Discourse of Classified…
by Paul Bruthiaux
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Hardcover $200.00
Title: The Advertising Agency (RLE Marketing): Procedure and Practice, Author: Floyd Y. Keeler
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The Advertising Agency (RLE…
by Floyd Y. Keeler, Albert E. Haase
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Hardcover $190.00
Title: New Directions in International Advertising Research / Edition 1, Author: S. Tamer Cavusgil
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New Directions in…
by S. Tamer Cavusgil, Charles R. Taylor
#12 in Series
Hardcover $181.99
Title: Values, Lifestyles, and Psychographics / Edition 1, Author: Lynn R. Kahle
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Values, Lifestyles, and…
by Lynn R. Kahle, Larry Chiagouris
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Hardcover $180.00
Title: Ethnography at Work, Author: Brian Moeran
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Ethnography at Work
by Brian Moeran
Hardcover $180.00
Title: Deceptive Advertising: Behavioral Study of A Legal Concept, Author: Jef Richards
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Deceptive Advertising:…
by Jef Richards
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Hardcover $180.00
Title: The Advertising Handbook, Author: Sean Brierley
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The Advertising Handbook
by Sean Brierley, Jonathan Hardy, Iain Macrury, Helen Powell
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Hardcover $180.00
Title: Crisis Communications: A Casebook Approach, Author: Kathleen Fearn-Banks
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Crisis Communications: A…
by Kathleen Fearn-Banks, Kevin Kawamoto
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Hardcover $180.00
Title: Concise Encyclopedia of Advertising / Edition 1, Author: Robert E Stevens
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Concise Encyclopedia of…
by Robert E Stevens, David L Loudon, Kenneth E. Clow, Donald Baack
Hardcover $180.00
Title: Measuring Advertising Effectiveness / Edition 1, Author: William D. Wells
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Measuring Advertising…
by William D. Wells
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Hardcover $180.00
Title: Law for Advertising, Broadcasting, Journalism, and Public Relations / Edition 1, Author: Michael G. Parkinson
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Law for Advertising,…
by Michael G. Parkinson, L. Marie Parkinson
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Hardcover $180.00

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