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Title: The Advertising Controversy: Evidence on the Economic Effects of Advertising, Author: Mark S. Albion
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The Advertising Controversy:…
by Mark S. Albion, Paul W. Farris
Hardcover $95.00
Title: Planning, Implementing, and Evaluating Targeted Communication Programs: A Manual for Business Communicators, Author: William D. Crano
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Planning, Implementing, and…
by William D. Crano, Gary W. Selnow
Hardcover $95.00
Title: The Comprehension and Miscomprehension of Print Communication, Author: Jacob Jacoby
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The Comprehension and…
by Jacob Jacoby, Wayne D. Hoyer
Paperback $23.99
Title: The Marketer's Guide to Media Vehicles, Methods, and Options: A Sourcebook in Advertising and Promotion, Author: Ann Brewer
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The Marketer's Guide to Media…
by Ann Brewer
Hardcover $95.00
Title: Entrepreneurs of Profit and Pride: From Black-Appeal to Radio Soul, Author: Mark Newman
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Entrepreneurs of Profit and…
by Mark Newman
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Hardcover $95.00
Title: Cable TV Advertising: In Search of the Right Formula, Author: Rajeev Batra
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Cable TV Advertising: In…
by Rajeev Batra, Rashi Glazer
Hardcover $75.00
Title: The American Trojan Horse: U.S. Television Confronts Canadian Economic and Cultural Nationalism, Author: Barry Berlin
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The American Trojan Horse: U.S…
by Barry Berlin
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Hardcover $75.00
Title: Making Creativity Accountable: How Successful Advertisers Manage Their Television and Print / Edition 1, Author: Ronald C. Harding
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Making Creativity Accountable:…
by Ronald C. Harding
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Hardcover $85.00
Title: Paying for Broadcasting: The Handbook / Edition 1, Author: Tim Congdon
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Paying for Broadcasting: The…
by Tim Congdon
Paperback $58.95
Title: The New Ad Media Reality: Electronic Over Print / Edition 1, Author: Barton C. White
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The New Ad Media Reality:…
by Barton C. White
Hardcover $95.00
Title: Television Myth and the American Mind / Edition 2, Author: Hal Himmelstein
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Television Myth and the…
by Hal Himmelstein
Paperback $55.00
Title: Television Myth and the American Mind, Author: Hal Himmelstein
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Television Myth and the…
by Hal Himmelstein
Hardcover $95.00
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The Salesman of the Century (Abridged)
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The Salesman of the Century…
by Ron Popeil
Narrated by  Ron Popeil
Audiobook (Abridged) $17.95
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The Salesman of the Century (Abridged)
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The Salesman of the Century…
by Ron Popeil
Narrated by  Ron Popeil
Audiobook (Abridged) $17.95
. Price is $17.95 . You save %.
OR

FREE with a B&N Audiobooks Subscription trial!

Title: Millionaire's Notebook: How Ordinary People Can Achieve Extraordinary Success, Author: Steven K. Scott
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Millionaire's Notebook: How…
by Steven K. Scott
Paperback $17.95
Title:
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"This Business has Legs": How…
by Peter Bieler, Suzanne Costas (Editor)
Paperback $46.00
Title: 1001 Advertising Tips, Author: Luc Dupont
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1001 Advertising Tips
by Luc Dupont
Paperback $21.95
Title: Harvesting Minds: How TV Commercials Control Kids, Author: Roy F. Fox
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Harvesting Minds: How TV…
by Roy F. Fox
Hardcover $95.00
Title: Electronic Marketing and the Consumer / Edition 1, Author: Robert A. Peterson
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Electronic Marketing and the…
by Robert A. Peterson
Paperback $95.00
Title: Radios Niche Marketing Revolution FutureSell, Author: Ashley Herweg
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Radios Niche Marketing…
by Ashley Herweg, Godfrey Herweg
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Paperback $77.99

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