The book presents a six-box strategy including learned knowledge, scope of enterprise, innovation and technology, social values, design-development, and entrepreneurial business modeling. The core argument underlies in critically examining the practical, tacit, and intuited strategies to redesign entrepreneurial business models against conventional social values of women entrepreneurs. The author analyzes positivist, constructivist, pragmatist, interpretivist, and phenomenological perspectives to explain entrepreneurial behavior of women and derive cognitive synthesis to enhance business performance, entrepreneurial mindset, and perceptual schema.
The book presents a six-box strategy including learned knowledge, scope of enterprise, innovation and technology, social values, design-development, and entrepreneurial business modeling. The core argument underlies in critically examining the practical, tacit, and intuited strategies to redesign entrepreneurial business models against conventional social values of women entrepreneurs. The author analyzes positivist, constructivist, pragmatist, interpretivist, and phenomenological perspectives to explain entrepreneurial behavior of women and derive cognitive synthesis to enhance business performance, entrepreneurial mindset, and perceptual schema.
Women Entrepreneurs in Emerging Markets: Managing Performance within Ecosystems
154Women Entrepreneurs in Emerging Markets: Managing Performance within Ecosystems
154Hardcover(1st ed. 2022)
Product Details
ISBN-13: | 9783030897697 |
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Publisher: | Springer International Publishing |
Publication date: | 03/13/2022 |
Series: | International Marketing and Management Research |
Edition description: | 1st ed. 2022 |
Pages: | 154 |
Product dimensions: | 5.83(w) x 8.27(h) x (d) |