White Negroes: When Cornrows Were in Vogue . and Other Thoughts on Cultural Appropriation

by Lauren Michele Jackson Narrated by Adenrele Ojo

Overview

Exposes the new generation of whiteness thriving at the expense and borrowed ingenuity of black people-and explores how this intensifies racial inequality.

American culture loves blackness. From music and fashion to activism and language, black culture constantly achieves worldwide influence. Yet, when it comes to who is allowed to thrive from black hipness, the pioneers are usually left behind as black aesthetics are converted into mainstream success-and white profit.

Weaving together narrative, scholarship, and critique, Lauren Michele Jackson reveals why cultural appropriation-something that's become embedded in our daily lives-deserves serious attention. It is a blueprint for taking wealth and power, and ultimately exacerbates the economic, political, and social inequity that persists in America. She unravels the racial contradictions lurking behind American culture as we know it-from shapeshifting celebrities and memes gone viral to brazen poets, loveable potheads, and faulty political leaders.

An audacious debut, White Negroes brilliantly summons a re-interrogation of Norman Mailer's infamous 1957 essay of a similar name. It also introduces a bold new voice in Jackson. Piercing, curious, and bursting with pop cultural touchstones, White Negroes is a dispatch in awe of black creativity everywhere and an urgent call for our thoughtful consumption.

Editorial Reviews

FEBRUARY 2020 - AudioFile

Given the current divisiveness in our country, WHITE NEGROES is a powerful audiobook with a message that will keep listeners thinking. Narrator Adenrele Ojo is extremely effective in delivering content that pushes back against white privilege and raises important questions about cultural appropriation, social inequality, political power and influence, and the ways that contributions by people of color are often undervalued or dismissed until they are embraced by white people. Ojo compellingly presents the author’s argument, engaging listeners with a strong, decisive delivery. With pop-culture references ranging from Kim Kardashian to Christina Aguilera and examples that range from fashion designers to Rachel Dolezal to Black Lives Matter, the content is relevant and persuasive. K.S.M. © AudioFile 2020, Portland, Maine

Publishers Weekly

09/02/2019

Northwestern University professor Jackson’s insightful debut essay collection takes on cultural appropriation—particularly of black innovation by white celebrities, artists, and entrepreneurs—through the lens of power dynamics, identifying it as a process by which “society’s imbalances are exacerbated and inequalities prolonged.” In the realm of pop culture, she analyzes the pursuit of “urban” sexual wildness by Britney Spears and Miley Cyrus, the aesthetic but not economic investment of the Kardashians in black fashion, and Paula Deen’s fetishistic presentation of Southern food alongside explicit racism. Her exploration of the art world juxtaposes the public reaction to Rachel Dolezal, made famous by her “impulse to inhabit blackness,” with accusations against institutions such as the Whitney Biennial, which she asserts ignores black artists but treats depictions of antiblack violence as edgy and relevant. She identifies toxic white resentment of black success in the recent viral videos of white people calling the police on black people (often children) for using public pools, having lemonade stands, or barbecuing in parks. Jackson is uncompromising in her bold language, palpable in her outrage; she keeps her razor-sharp analysis in an accessible but academic register. She both calls out the damage done by appropriative and oppressive behavior and calls in white readers to take part in valuing black contributions in a way that helps black lives. (Nov.)Correction: An earlier version of this review misidentified the book's author as a college instructor.

From the Publisher

Jackson is uncompromising in her bold language, palpable in her outrage; she keeps her razor-sharp analysis in an accessible but academic register.”
—Publishers Weekly

“A revelatory, well-argued work of cultural criticism.”
—Kirkus Reviews

“A thoughtful addition to social science and African American studies collections.”
—Library Journal

“Incisive and richly detailed. A vital text—one that offers new ways of seeing, hearing, and consuming.”
—Hanif Abdurraqib, author of They Can’t Kill Us Until They Kill Us

“White Negroes is a mature meditation for debates that have, at times, wallowed in their own intellectual infancy. The collection is witty, wry, and welcome. In the vein of Imani Perry and Zoé Samudzi, this book is an excellent addition to critical thinking about culture and contemporary racial orders”
—Tressie McMillan Cottom, author of Thick and Lower Ed

“Lauren Jackson takes a topic you’ve heard debated ad nauseam on social media and breathes much-needed new life into it. White Negroes is engaging and laced with wit and intelligence.”
—Ira Madison III, writer and podcast host

“Miraculously, Lauren Michele Jackson is able to write about cultural appropriation in a way that doesn’t make you want to drink a glass of sand. She brings incredible nuance and a sharp critical voice to a discussion that has sorely lacked both—yet somehow emerges with a text that is as accessible as it is theoretically relevant. Jackson avoids platitudes and easy answers, has a keen eye for history and popular culture, and, moreover, she is funny.”
—Eve L. Ewing, author of Electric Arches and Ghosts in the Schoolyard

“With language laced with critical clarity, tempered outrage, radical snark, and researched detail, Lauren Michele Jackson’s White Negroes . . . eruditely connects the dots between such disparate phenomena of the modern racial age as Eminem, Christina Aguilera, Kim Kardashian, Rachel Dolezal, the fashion and cosmetic industries, the Whitney Biennial, and the appropriation of ‘Bye Felisha.’ In so doing, Jackson makes us wiser and even more disturbed about how much stolen Black imaging and ideations matter to the cultural, political, and economic maintenance of the nation’s anti-Black status quo.”
—Greg Tate, author of Flyboy in the Buttermilk and editor of Everything but the Burden: What White People Are Taking from Black Culture

Kirkus Reviews

2019-09-11
A literary scholar examines the many ways in which African American influences are incorporated, without acknowledgment or thanks, into the white cultural mainstream.

Cultural appropriation, writes Jackson (English and African American Studies/Northwestern Univ.), "gets a bad rap." Rap, for instance, borrows from the styles of earlier generations—soul, disco, funk, even gospel—but includes the likes of Billy Joel and Paul Simon in its DNA. Appropriation, she writes, "is everywhere, and it is inevitable," though it is also a matter of power as much as artistic license: The culturally dominant group gets away with borrowing fashions, musical styles, and language, developing "black aesthetics without black people." In a lucid explication of the work of appropriation in music, she examines borrowings not just by white artists such as Britney Spears, but also members of minority populations such as Jennifer Lopez, who, by Jackson's account, lifted liberally from a less-known artist named Ashanti. It's Lopez's good luck that the borrowing, including the passing insertion of the N-word, took place in a time when "the internet wasn't then what the internet is now, and time forgives all slurs." Pop star Pink took a different course, gradually shedding any blackness in her sound, even as Miley Cyrus dropped her white-pop teen persona to embrace the hip-hop world and Khloé Kardashian did her hair up in cornrows and called herself a "Bantu babe." The author ranges across a broad field of reference, writing of the appropriation of the Southern-ism "chile" (child, that is) by means of the TV show Real Housewives of Atlanta and the culinary borrowings of Paula Deen, "white Mammy, plumping America one fried delicacy at a time," who got in trouble not for her lifting recipes but instead for using the N-word. Jackson is evenhanded throughout, though there's a welcome fire to her discussion, as when she writes, "America is addicted to hurting black people. America is addicted to watching itself hurt black people."

A revelatory, well-argued work of cultural criticism.

Product Details

BN ID:	2940174016491
Publisher:	Penguin Random House
Publication date:	11/12/2019
Edition description:	Unabridged

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