You may think people know what you bring to a business relationship but what you think and what they interpret can be completely different. "What are they thinking?" is a simple, three-step process to create your unique personal brand that clearly communicates your value in the marketplace by creating a crystal clear message about who you are, what you do, and why you do it.
This Three Step Process will guide you through:
1. What's My Story (What you want others to know about you)
2. Packaging My Story (Consistent message in words and actions)
3. Telling My Story (Succinct and engaging communication)
Whether it's inventing or reinventing your brand, these simple steps will help you build the brand you want others to recognize and value.