ValueMatch Selling for Home Builders: How to Sell What Matters Most

by William Nowell

Overview

Proven, powerful, and effective, ValueMatch listening skills will help you open the door to your prospective home buyers' emotional need to buy a new home. With ValueMatch Selling for Home Builders you will learn how to build rappot with prospective home buyers, learn about their needs, make powerful presentations tha tare focused on their values. and go for the close. This book provides practical applications that can be used by the rookie or seasoned veteran. Nowell's emphasis on questioning strategies and listening skills helps salespeople build relationships with potential customers by helping to find a home to matche the prospective buyer's specific needs.

Product Details

BN ID:	2940011939297
Publisher:	BuilderBooks
Publication date:	11/01/2009
Sold by:	Barnes & Noble
Format:	eBook
Pages:	22
File size:	5 MB

About the Author

William Nowell, a Certified Active Adult Specialist in Housing (CAASH), is president and chief executive officer of ServiceTrac, LLC, ValueMatch, and ValuePath. He has more than 25 years of sales, customer service, consulting, and training experience. His experience includes sales, operations director, regional vice president, and national sales and marketing director.

Nowell is a nationally recognized trainer of management and sales skills, a motivational speaker, and a 50+ housing expert. Will has consulted or trained for more than 400 housing and home building companies. With more than 15 years experience specific to the 50+housing markets, he has developed a solid track record of helping communities raise occupancy rates and improve customer satisfaction through sales training, satisfaction research, mystery shopping, ongoing consulting, and full-service marketing audit.