Unique Hustle: My Drive to be the Best Car Customizer in Hip Hop and Sports

by Will Castro, Mark Finkelpearl, DJ Khaled (Contribution by)

Overview

“This book is a must-read for anybody interested in bangin’ custom cars, Hip Hop culture, and sports lifestyle.” —LeBron James

Will Castro, star of Velocity Channel’s Unique Rides and one of the most popular car customizers in the country, has achieved the American Dream, finding great success doing something he loves. He has worked with many marquee names, and Unique Hustle is packed with anecdotes of some of the biggest names in sports, music, film and television; including P. Diddy, LeBron James, Nicki Minaj, Carmelo Anthony, Jason Derulo, Ice-T, and DJ Khaled, just to name a few.

Discover Will’s inspiring journey to success from growing up poor in the housing projects of New York’s Lower East Side to customizing the rides of the rich and famous. Unique Hustle tells his personal stories of trial and triumph. With only a high school education, audacity, and passion, he ground out a place for himself in the world and hustled his way to the top.

Alongside Will’s story, Unique Hustle also provides a “how to” from a professional to readers who love to learn about cars and customization techniques. Readers will learn:

• Which cars are best suited for specific customizations
• The dos and don’ts of car exteriors including paint jobs, rims, and wraps
• The dos and don’ts of car interiors
• How to add “unique” flair with stereo and video systems, cigar boxes, and more

Product Details

ISBN-13:	9781633538900
Publisher:	Mango Media
Publication date:	07/22/2022
Sold by:	Barnes & Noble
Format:	eBook
Pages:	157
File size:	46 MB
Note:	This product may take a few minutes to download.

About the Author

Will Castro was born on April 4, 1969 in Puerto Rico as Uriel Luis Castro. He is a producer and actor, known for Unique Whips (2005), Unique Autosports: Miami (2010) and Unique Rides (2016).DJ Khaled is a music-industry mogul who has produced dozens of chart-topping records with artists such as Jay Z, Nas, Kanye West, Drake, and Lil Wayne. He is the founder of We The Best Music Group, and the creator of one of the most globally viewed Snapchat accounts. He currently lives in Miami, where he continues to record new music.

What People are Saying About This

From the Publisher

“Will Castro has his own set of Keys! He’s built the best cars with style and grace for decades. Nobody else like him out there.” — DJ Khaled "Will Castro has built so many cars for me, I can't even go down the road without him. This book is the behind the scenes story of the best car customizer on the east coast. By far." — Busta Rhymes “This book is a must-read for anybody interested in bangin’ custom cars, Hip Hop culture, and sports lifestyle.” — LeBron James “We’re all lucky to have Will Castro as part of the scene and the history.” — Nas “This book is amazing. When I was coming up in the game, if you were into cars, flyness, and taking it to the next level and you did not know Will Castro, you were going to hear about him soon; his work speaks very loud. It inspired me. He’s part of hip-hop culture. Hip-hop people express their success in different ways. For me, I like to project happiness and how blessed I feel to have made it in the game. And sometimes we like to treat ourselves with a beautiful car. And what is more beautiful than a Rolls-Royce touched by Will Castro? What I love in my cars and what Will always gives me is a clean interior. Everything gotta be fly: the paint, the rims, the stereo. But sitting in a clean interior with a white T-shirt and jeans is like putting on a pair of brand-new sneakers straight out of the box. And that’s the thing, Will knows our life, and so he knows the presentation we need inside these cars. Sometimes, he gives us too much presentation, and then we have to do a million shows to keep up with what Will is bringing. But he’s bringing it. There’s nothing we can do to stop him.”- DJ Khaled