The Year in Tech, 2023: The Insights You Need from Harvard Business Review

by Harvard Business Review, Beena Ammanath, Andrew Ng, Michael Luca, Bhaskar Ghosh

Overview

A year of HBR's essential thinking on tech—all in one place.

Easy-to-use AI tools, contactless commerce, crypto for business, the mature metaverse—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2023: The Insights You Need from Harvard Business Review will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.

Business is changing. Will you adapt or be left behind?

Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.

You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

Product Details

ISBN-13:	9781647824525
Publisher:	Harvard Business Review Press
Publication date:	10/25/2022
Series:	HBR Insights Series
Pages:	192
Product dimensions:	5.40(w) x 8.10(h) x 0.60(d)

About the Author

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 12 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.

You can find HBR at: hbr.org
Twitter: @HarvardBiz
LinkedIn: linkedin.com/company/harvard-business-review
Facebook: @HBR
Instagram: @harvard_business_review
YouTube: youtube.com/user/harvardbusinessreview

Table of Contents

Introduction When New Technologies Converge xi

How to think about ethics when tech evolves faster than we can predict. Beena Ammanath

Section 1 New Fundamentals

1 How Brands Can Enter the Metaverse 3

Build a strategy for the next frontier. Janet Balis

2 How NFTs Create Value 13

Understanding this new asset class. Steve Kaczynski Scott Duke Kominers

3 Stablecoins and the Future of Money 27

Will central banks and the private sector team up? Christian Catalini Jai Massari

4 The Future of Contactless Commerce 41

From "pay by face" to AI shopping assistants. Mark Purdy

5 How to Attract Top Tech Talent 55

New ways to recruit and retain in a competitive market. Jonathan Frick KC George Julie Coffman

Section 2 Fresh Takes on Mature Tech

6 What Leaders Need to Know About the Cloud 65

What's next for your company's most efficient, innovative, and scalable platform? Bhaskar Ghosh Karthik Narain

7 Say Goodbye to Cookies 75

Demand both personalization and privacy. Tim Glomb

8 Could Ransomware Attacks Ultimately Benefit Consumers? 83

Companies take cybersecurity more seriously when their own money is on the line. Rahul Telang

Section 3 AI for the Rest of Us

9 Al Doesn't Have to Be Too Expensive or Complicated 93

Move from a big-data approach to a good-data approach. Andrew Ng

10 No-Code Platforms Can Bring Al to Small and Midsize Businesses 103

Soon, anyone will be able to train an algorithm. Jonathon Reilly

11 How Warehouse Workers Really Feel About Automation 113

Employees from around the world share their concerns and hopes. Joe Lui Raghav Narsalay Rushda Afzal Ida Nair Sharma Dave Light

Section 4 Trust Me

12 Do Your Digital Design Choices Take Advantage of Customers? 129

Misleading consumers into spending more can hurt you in the long run. Michael Luca Fiona Scott Morton

13 How Digital Trust Varies Around the World 145

Attitudes, behaviors, environments, and user experiences differ widely. Bhaskar Chakravorti Ajay Bhalla Ravi Shankar Chaturvedi

About the Contributors 161

Index 167