The Upstarts: How Uber, Airbnb, and the Killer Companies of the New Silicon Valley Are Changing the World

The Upstarts: How Uber, Airbnb, and the Killer Companies of the New Silicon Valley Are Changing the World

by Brad Stone

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A look deep inside the new Silicon Valley, from the New York Times bestselling author of The Everything Store.

Ten years ago, the idea of getting into a stranger's car, or a walking into a stranger's home, would have seemed bizarre and dangerous, but today it's as common as ordering a book online. Uber and Airbnb have ushered in a new era: redefining neighborhoods, challenging the way governments regulate business, and changing the way we travel.

In the spirit of iconic Silicon Valley renegades like Steve Jobs and Bill Gates, another generation of entrepreneurs is using technology to upend convention and disrupt entire industries. These are the upstarts, idiosyncratic founders with limitless drive and an abundance of self-confidence. Led by such visionaries as Travis Kalanick of Uber and Brian Chesky of Airbnb, they are rewriting the rules of business and often sidestepping serious ethical and legal obstacles in the process.

The Upstarts is the definitive story of two new titans of business and a dawning age of tenacity, conflict and wealth. In Brad Stone's riveting account of the most radical companies of the new Silicon Valley, we discover how it all happened and what it took to change the world.

Product Details

ISBN-13: 9780316388382
Publisher: Little, Brown and Company
Publication date: 01/31/2017
Sold by: Hachette Digital, Inc.
Format: NOOK Book
File size: 32 MB
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About the Author

Brad Stone is senior executive editor of global technology at Bloomberg News and the author of the New York Times bestseller The Everything Store: Jeff Bezos and the Age of Amazon. He has covered Silicon Valley for more than 15 years and lives in San Francisco.

Table of Contents

Introduction 3

Part I Side Projects

Chapter 1 The Trough of Sorrow: The Early Years of Airbnb 17

Chapter 2 Jam Sessions: The Early Years of Uber 39

Chapter 3 The Nonstarters: SeamlessWeb, Taxi Magic, Cabulous, Couchsurfing, Zimride 65

Chapter 4 The Growth Hacker: How Airbnb Took Off 89

Chapter 5 Blood, Sweat, and Ramen: How Uber Conquered San Francisco 107

Part II Empire Building

Chapter 6 The Wartime CEO: Airbnb Fights on Two Fronts 131

Chapter 7 The Playbook: Uber's Expansion Begins 153

Chapter 8 Travis's Law: The Rise of Ridesharing 179

Chapter 9 Too Big to Regulate: Airbnb's Fight in New York City 211

Part III The Trial of the Upstarts

Chapter 10 God View: Uber's Rough Ride 241

Chapter 11 Escape Velocity: Fights and Fables with Airbnb 269

Chapter 12 Global Mega-Unicorn Death Match!: Uber versus the World 295

Epilogue 325

Acknowledgments 333

Notes 337

Index 359

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