The Story of So So Def Recordings

by Rich Mintzer

Overview

During the early 1990s, successful music producer Jermaine Dupri started So So Def Records. The Atlanta-based label began at a time when Southern hip-hop music was just beginning to get a lot of attention. Dupri signed distribution deals with much-larger record companies like Columbia and Arista. This allowed him to focus on what he did best: finding talented unknown artists and producing hit music. Some of So So Def's biggest stars included Da Brat, Lil Bow Wow, and Jagged Edge. Today So So Def Records is completely independent, and Jermaine Dupri is working hard to introduce a new generation of hip-hop stars.

Product Details

ISBN-13:	9781422294727
Publisher:	Mason Crest
Publication date:	09/29/2014
Series:	Hip-Hop Hitmakers
Sold by:	SIMON & SCHUSTER
Format:	eBook
Pages:	64
File size:	3 MB
Age Range:	9 - 14 Years

About the Author

An Adams Media author.

Table of Contents

Looking for the Right sound 5

Like father like son 11

So so def Recordings is born 21

On the move 29

Working with superstars 38

Starting over 47

Chronology 56

Glossary 58

Further Reading 60

Internet Resources 61

Index 62

About the author 64