The Roadhouse Comes to Britain: Drinking, Driving and Dancing, 1925-1955
This is the first book to examine the cultural phenomenon of the roadhouse in mid 20th-century Britain and its impact on British leisure. The term 'roadhouse' was used in varied ways in the 1930s, from small roadside tearooms to enormous establishments on the outskirts of major cities. These roadhouses were an important component in the transformation of leisure in the 1930s and beyond, reflecting the increased levels of social and physical mobility brought about by new technologies, suburbanisation and the influence of American culture.

Roadhouses attracted wealthy Londoners excited by the prospect of a high-speed run into the countryside. During the day, they offered family activities such as tennis, archery, horse riding and swimming. At night, they provided all the fun of the West End with dancing, classy restaurants, cabaret, swimsuit parades and dance demonstrations, subverting the licensing laws to provide all-night drinking. Rumours abounded of prostitution and transgressive behaviour in the car park. Roadhouses formed part of an imaginary America in suburban Britain that was promoted by the popularity of American movies, music and fiction, providing a pastiche of the American country club.

While much work has been done on the Soho nightclubs of the 1930s, the roadhouse has been largely ignored. Michael John Law and David Gutzke fill this gap in the literature by providing a comprehensive analysis of the roadhouse's cultural meaning, demonstrating how its Americanisation was interpreted for British consumers. This original and engaging study will be fascinating reading for all scholars of 20th-century British cultural history.

"1123841202"
The Roadhouse Comes to Britain: Drinking, Driving and Dancing, 1925-1955
This is the first book to examine the cultural phenomenon of the roadhouse in mid 20th-century Britain and its impact on British leisure. The term 'roadhouse' was used in varied ways in the 1930s, from small roadside tearooms to enormous establishments on the outskirts of major cities. These roadhouses were an important component in the transformation of leisure in the 1930s and beyond, reflecting the increased levels of social and physical mobility brought about by new technologies, suburbanisation and the influence of American culture.

Roadhouses attracted wealthy Londoners excited by the prospect of a high-speed run into the countryside. During the day, they offered family activities such as tennis, archery, horse riding and swimming. At night, they provided all the fun of the West End with dancing, classy restaurants, cabaret, swimsuit parades and dance demonstrations, subverting the licensing laws to provide all-night drinking. Rumours abounded of prostitution and transgressive behaviour in the car park. Roadhouses formed part of an imaginary America in suburban Britain that was promoted by the popularity of American movies, music and fiction, providing a pastiche of the American country club.

While much work has been done on the Soho nightclubs of the 1930s, the roadhouse has been largely ignored. Michael John Law and David Gutzke fill this gap in the literature by providing a comprehensive analysis of the roadhouse's cultural meaning, demonstrating how its Americanisation was interpreted for British consumers. This original and engaging study will be fascinating reading for all scholars of 20th-century British cultural history.

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The Roadhouse Comes to Britain: Drinking, Driving and Dancing, 1925-1955

The Roadhouse Comes to Britain: Drinking, Driving and Dancing, 1925-1955

The Roadhouse Comes to Britain: Drinking, Driving and Dancing, 1925-1955

The Roadhouse Comes to Britain: Drinking, Driving and Dancing, 1925-1955

Hardcover

$175.00 
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Overview

This is the first book to examine the cultural phenomenon of the roadhouse in mid 20th-century Britain and its impact on British leisure. The term 'roadhouse' was used in varied ways in the 1930s, from small roadside tearooms to enormous establishments on the outskirts of major cities. These roadhouses were an important component in the transformation of leisure in the 1930s and beyond, reflecting the increased levels of social and physical mobility brought about by new technologies, suburbanisation and the influence of American culture.

Roadhouses attracted wealthy Londoners excited by the prospect of a high-speed run into the countryside. During the day, they offered family activities such as tennis, archery, horse riding and swimming. At night, they provided all the fun of the West End with dancing, classy restaurants, cabaret, swimsuit parades and dance demonstrations, subverting the licensing laws to provide all-night drinking. Rumours abounded of prostitution and transgressive behaviour in the car park. Roadhouses formed part of an imaginary America in suburban Britain that was promoted by the popularity of American movies, music and fiction, providing a pastiche of the American country club.

While much work has been done on the Soho nightclubs of the 1930s, the roadhouse has been largely ignored. Michael John Law and David Gutzke fill this gap in the literature by providing a comprehensive analysis of the roadhouse's cultural meaning, demonstrating how its Americanisation was interpreted for British consumers. This original and engaging study will be fascinating reading for all scholars of 20th-century British cultural history.


Product Details

ISBN-13: 9781474294508
Publisher: Bloomsbury Academic
Publication date: 04/20/2017
Pages: 192
Product dimensions: 6.14(w) x 9.21(h) x 0.50(d)

About the Author

Michael John Law is Research Fellow in History at the University of Westminster, UK. He is the author of The Experience of Suburban Modernity: How Private Transport Changed Interwar London (2014).

David W. Gutzke is Professor of History at Missouri State University, USA. His most recently authored book is Women Drinking Out in Britain since the Early 20th Century (2014).

Table of Contents

1. Introduction
2. Gaudy Shacks and Palaces
3. Transatlantic Trangressions
4. Driving to the Roadhouse
5. Negotiating Class
6. Americanization and Modernity
7. TThe Roadhouse in the Public Imagination
8. Death of the Roadhouse
9. Conclusion
Appendix: Catalogue of Interwar British Roadhouses
Bibliography

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