The New Game Changers: Driving Performance by Focusing on What Matters

The New Game Changers: Driving Performance by Focusing on What Matters

by Greg Long, Butler Newman

NOOK Book(eBook)

$8.99 $9.99 Save 10% Current price is $8.99, Original price is $9.99. You Save 10%.

Available on Compatible NOOK Devices and the free NOOK Apps.
WANT A NOOK?  Explore Now
LEND ME® See Details

Overview

As the business environment grows ever more complex and new competitors enter the market, the demands on leadership change. Conventional approaches won't cut it any longer. The New Game Changers tells the story of Aimee Martin, who rejoins her former company to turn around slumping sales. The sales training initiative that was implemented while she was away came highly recommended, but it was not well received by the frontline staff. And now the new head of marketing is proposing yet another initiative--a slick digital sales campaign.

The trouble is, Aimee realizes, these approaches focus on the wrong things.

Aimee's realization launches her on a quest that leads to her discovery of four essential strategies that help her focus on the outcomes that make a real impact and transform her leadership. The result: a winning team and business success!

The New Game Changers is an easy-to-understand guide that teaches you a new way of thinking that will help you take your team and your organization to the next level.

Greg Long and Butler Newman have worked together across multiple aspects of organizational improvement for over twenty-five years. They have collaborated many times to meet the specific needs of their clients and have extended that collaboration to produce this book, The New Game Changers: Driving Performance by Focusing on What Matters.

"Using top performers as a model is a powerful and effective way to improve performance. The New Game Changers' focus on top performers' outcomes is a potent methodology for optimizing individual and organizational success."
--William Seidman, PhD, CEO, Cerebyte, Inc., and coauthor of The Star Factor

"A must-read for any business leader, The New Game Changers is engaging and delightful in illustrating how to best leverage frontline performers to improve a company's bottom-line performance."
--Ken Rebeck, President, KRA Associates, LLC

Product Details

ISBN-13: 9780986253119
Publisher: Third Bridge Press
Publication date: 07/15/2015
Sold by: Barnes & Noble
Format: NOOK Book
Pages: 176
File size: 2 MB

About the Author

Greg Long is a recognized thought leader in the area of performance improvement, focusing on how improvements in individual performance help organizations realize improved business results. He serves as a vice president of organizational excellence for the global consulting organization GP Strategies Corporation. He now has over twenty-five years' experience providing consulting services to numerous firms around the globe. His work has focused on improving organizational individual performance through conceptualizing, designing, and developing strategic solutions for various communities. His programs have resulted in dramatic, measurable increases in both business results and individual performance measures. Greg has authored numerous articles and presentations for national and international conferences and journals. He is a sought-after speaker for groups large and small. Butler Newman is a recognized leader in the field of organizational performance, consulting with business and learning leaders to ensure top performance in roles critical to their organizations' success. He has published multiple articles on the topic, and as vice president of performance excellence, Butler leads the Organizational Excellence practice for the global consulting organization GP Strategies, Inc. In addition to writing and working with his clients, Butler loves speaking to business and learning leaders on what it takes to produce top performance in their organizations. His first area of emphasis is always the same: the frontline performers. His topics include role clarity, coaching, equipping frontline supervisors and their teams, and building high-performance teams. Butler and Greg Long have worked together across multiple aspects of organizational improvement for over twenty-five years. They have collaborated many times to meet the specific needs of their clients and have extended that collaboration to produce their first book, The New Game Changers: Driving Performance by Focusing on What Matters.

Customer Reviews