The Narrow Road: A Brief Guide to the Getting of Money

by Felix Dennis

Overview

One of the world's most successful media moguls shares eighty-eight tips for starting a business and getting rich.

In How to Get Rich, British mogul Felix Dennis told the engaging story of how he started a media empire and became one of the wealthiest men in Britain-all without a college degree or any formal training.

Now he shows readers exactly what it takes to start a business and make it successful. Dennis offers a pithy guide for those determined to attempt what he calls the getting of money-regardless of the consequences. His eighty-eight tips include:

? Do not fall in love with any project. You may believe in it wholeheartedly, but must remain prepared to abandon it should it show signs of failing.
? If you are unwilling to fail, sometimes publicly and even catastrophically, you will never be rich.
? You will never get rich working for your boss.

No one knows better than Dennis what it takes to get rich, and his battle-tested advice-delivered with his signature wit-will surely appeal to serious entrepreneurs.

Product Details

ISBN-13:	9781101476420
Publisher:	Penguin Publishing Group
Publication date:	04/14/2011
Sold by:	Penguin Group
Format:	eBook
Pages:	240
Sales rank:	241,993
File size:	181 KB
Age Range:	18 Years

About the Author

Felix Dennis is the chairman of Dennis Publishing, which publishes The Week among many other magazines. He was the founder of Maxim, one of the most successful new magazines of the last decade. He has written several volumes of poetry that have been performed live onstage by the Royal Shakespeare Company. His other interests include breeding rare pigs, drinking French wine, collecting first edition books, and avoiding business meetings. He has homes in London, Stratford-upon-Avon, New York City, Connecticut, and the Caribbean island of Mustique.

Editorial Reviews

Dennis, founder of Maxim magazine, is one misunderstood mogul. He intended his previous book, How to Get Rich, to be ironic. Readers found it "inspirational," and he's back in the ring to make his point. Like the first book, this is another tongue-in-cheek "anti-self help manual, written to dissuade the majority of readers from making the attempt to acquire real wealth." He presents short meditations on motivation, rules of management, and conquering mental impediments. His wit is dry, and his advice ranges from thought provoking ("If you cannot treat your quest to get rich as a game—a silly game with serious rules—you will never be rich") to, more frequently, exceedingly silly ("You are a wild pig rooting for truffles. You are a weasel about to rip the throat out of a rabbit. You are an entrepreneur.")—but the crabby tone becomes grating. And since some of the content was repurposed from the original book, this collection, for all its entertainment value, ends up feeling slim and unfulfilling. Maybe the third time really will be the charm. (Apr.)

Publishers Weekly

Maxim founder and self-made millionaire Dennis takes readers down the narrow road to riches. Only a few will get there.

It is refreshing to read a "get rich" book that doesn't promise pots of gold while working from home in a bathrobe. The author begins by lamenting that too many readers thought his previous book, the satiricHow To GetRich,was an inspirational work. This lead to a repurposing of the material, which, Dennis writes, intends to tell the fierce truths and consequences involved with the acquisition of riches. In that sense, it delivers as a wake-up call for daydreamers and an honest perspective for real entrepreneurs.The book is broken into 88 short chapters, which glance at a variety of subjects, such as "motive"and "status."Some readers, however, will not enjoy the author's tongue-in-cheek style, and the tone can often feel condescending.Dennis offers plenty of sound advice, but much of it is obvious, such as his suggestion that "wealth cannot confer happiness." More specific examples from the author's remarkable life would have made those truths powerful for readers. Dennis is at his best when equipping readers with practical business tips, such as common startup errors and his emphasis on frugality.

For readers who are looking for "success" in terms of vast amounts of money.

Kirkus Reviews