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The Metaverse: And How it Will Revolutionize Everything

The Metaverse: And How it Will Revolutionize Everything

by Matthew Ball
The Metaverse: And How it Will Revolutionize Everything

The Metaverse: And How it Will Revolutionize Everything

by Matthew Ball

Hardcover

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Overview

WALL STREET JOURNAL BESTSELLER
PUBLISHERS WEEKLY BESTSELLER
Apple Books: Most Anticipated Books of Summer 2022
Amazon: Editors' Choice in Nonfiction
Fast Company: Selected Among 11 Best Technology Books of Summer 2022
InsideHook: 10 Books You Should Be Reading This July

“A thought-provoking look at the evolving intersection of technology, society, human nature, and creativity. Matthew Ball’s enlightening guide is a must-read for every creator and company that is embarking on their journey to the new frontier that is the Metaverse. A new world shaped by individuals and driven by incredible social experiences has just begun.”
—Kenichiro Yoshida, CEO of Sony

“Matthew Ball has been writing massively influential essays on the Metaverse for years now, and here he distills everything he knows into an authoritative guide for anyone the Metaverse will touch—which is to say, all of us. This book not only captures our moment—it will also shape our collective future.”
—Taylor Lorenz, technology columnist at the Washington Post

“Matthew Ball’s essays have defined, analyzed, and inspired the Metaverse for years. His book is an approachable and essential guide to the strategic, technical, and philosophical foundations of this new medium, and highlights the opportunity to build an open system bringing opportunity for all—and avoiding the trap of another Big Tech walled garden.”
—Tim Sweeney, founder and CEO of Epic Games

“This book feels like a rare achievement—a definitive statement about an emerging phenomenon that could shape the digital world, the global economy, and the very experience of human consciousness.”
—Derek Thompson, Atlantic staff writer and national best-selling author of Hit Makers

The Metaverse provides a clear and informed picture of what the Metaverse will be, and how and why it will emerge. Matthew Ball gives us a deeply insightful analysis of the key technologies that will inevitably bring us the Metaverse, and of how the Metaverse will change lives on a global scale while creating tens of trillions of dollars of value.”
—John Riccitiello, CEO of Unity Technologies and former CEO of Electronic Arts

“‘Metaverse’ is the new buzzword, but few can define it. Matthew Ball’s comprehensive treatise lays out the potential and—just as importantly—the challenges in realizing the Metaverse and how it fits into the technological evolution from personal computing to the internet to mobile computing. This book helps separate fact from fiction, hype from reality, and should be foundational reading for anyone that wants to understand the possibilities of the Metaverse.”
—Reed Hastings, co-Founder and co-CEO of Netflix

“Will the Metaverse replace the internet? Will it fizzle like a bright firecracker? . . . Enter clear-eyed Matthew Ball, a brilliant student of business and the digital age. In sentences that clarify rather than obscure, Ball serves as our sherpa, helping readers decipher both the hype and the potentially seismic changes ahead.”
—Ken Auletta, New York Times best-selling author of Googled and Frenemies

“Thoughtful, engaging, and relevant. However what we think of as the Metaverse evolves, the issues that Matthew Ball raises in this book will continue to shape our shared future, both online and off.”
—Phil Spencer, CEO of Microsoft Gaming



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Product Details

ISBN-13: 9781324092032
Publisher: Liveright Publishing Corporation
Publication date: 07/19/2022
Pages: 352
Sales rank: 22,205
Product dimensions: 6.00(w) x 9.10(h) x 1.30(d)

About the Author

Matthew Ball is the CEO of Epyllion and the former global head of strategy for Amazon Studios. He has written for the New York Times, the Economist, and Bloomberg. His self-published essays on the Metaverse have been read millions of times and cited by leaders at Epic Games, Facebook, Tencent, and Coinbase. Ball divides his time between Toronto, New York City, and Miami.

Table of Contents

Introduction ix

Part I What is the Metaverse?

Chapter 1 A Brief History of the Future 3

Chapter 2 Confusion and Uncertainty 18

Chapter 3 A Definition (Finally) 29

Chapter 4 The Next Internet 60

Part II Building the Metaverse

Chapter 5 Networking 71

Chapter 6 Computing 89

Chapter 7 Virtual World Engines 103

Chapter 8 Interoperability 121

Chapter 9 Hardware 141

Chapter 10 Payment Rails 164

Chapter 11 Blockchains 207

Part III How The Metaverse Will Revolutionize Everything

Chapter 12 "When Will the Metaverse Arrive? 239

Chapter 13 Meta-Businesses 250

Chapter 14 Metaverse Winners and Losers 269

Chapter 15 Metaversal Existence 290

Conclusion Spectators, All 305

Acknowledgments 311

Notes 313

Index 323

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