Table of Contents
Contents
Part I Innovation and Market Access: The role of value in market access and pricing negotiations, Ed Schoonveld; Productivity, innovation and value-based pricing, Larry Gorkin and Eugenia Gruzglin; Early optimisation of draft evidence plans for market access, Michael Wonder and Edward Hornby; An overview of market access agreements, Mondher Toumi, Julie Zard, Imene Ben Abdallah, Claudio Jommi and Joshua Cohen; Coverage of orphan drugs, Thomas Morel and Steven Simoens; Innovating in the changing market access environment, Ulf Staginnus.
Part II Technological Changes and Demographics: The increasing economic expectations of stratified and personalised medicine, Antonio Ramirez de Arellano Serna; Electronic Health Economics (eHE), Olivier Ethgen, Justine Slomian and Mel Walker; Population needs, opportunity costs and economic methods for financial sustainability in health care systems, Stephen Birch and Amiram Gafni; The fiscal impact of investments in healthcare, Mark Connolly; Does health economics have a future in Asia?, Ning Lu and Eun Young Bae.
Part III Decision-Making and Assessment: Patient preferences in health technology assessment, Janine van Til and John Bridges; Multi-criteria decision analysis, Olivier Ethgen and Kevin Marsh; Comparative effectiveness from real-world evidence, Billy Amzal, Roman Casciano, Lamiae Grimaldi-Bensouda and Lucien Abenhaim; Mathematical programming modeling to optimise allocation of healthcare interventions, Nadia Demarteau, Baudouin Standaert and Stephanie Earnshaw; Bridging health economics and capital investment modeling methods to improve portfolio management, Essè Ifèbi Hervé Akpo, Cédric Popa, Dogan Fidan and Omer Saka. Index.