The Copywriters Handbook - Everything You Need To Know About Selling Effectively On The Internet

by Joye Bridal, David Bridal

Overview

In the online marketing world, copywriting is used extensively to promote blog readership, get opt-ins for list building and to monetize your prospects.

If you truly wish to be successful in your online business, you’ll have to learn the ropes of effective copywriting so that your readers will love you.

Thankfully, good copy writing practices is a learnable skill.

Table Of Contents

Foreword
Chapter 1: Introduction
Chapter 2: Basics Of Copywriting
Chapter 3: Headline Essentials
Chapter 4: USP vs. ESP
Chapter 5: Call To Action
Chapter 6: Handling Objections
Chapter 7: Copywriting Mistakes To Avoid
Chapter 8: Swipe Files
Wrapping Up

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Product Details

BN ID:	2940013302532
Publisher:	Joye Bridal
Publication date:	10/19/2011
Sold by:	Barnes & Noble
Format:	eBook
Pages:	31
File size:	166 KB