The Business of Beauty: Your Guide To Happiness And Success In The Salon Industry

by Carrie Herzner

Overview

Considering a career in the salon industry? Are you a recent cosmetology school graduate or stylist new to the business? Being a hairstylist is so much more than “doing hair.” It’s about uniting inner beauty with outward appearances… it’s about effectively communicating with and finding a connection to every client that sits in your chair. Mastering the art of communication, possessing professional business skills, and taking care of your needs as a stylist are just as important as mastering the perfect haircut. This book will tell you how that’s done.
Written specifically with cosmetology students, those considering a career in hair design, and stylists in mind, each chapter of The Business of Beauty specifically addresses the following topics in a personal, fun and thorough way. Chapter titles include:

*So You Want to be a Hairstylist?(That’s Great—Hairdressers Are Amazing!)*The Salon Environment(The Pretty and the Not-So-Pretty)*Life After Cosmetology School(The Apprenticeship)*Contracts(The Legend of the Non-Compete Agreement)*Your First Year as a Hairstylist(Building a Clientele)*What Clients Look for in a Salon and Stylist(Words of Wisdom From the Client’s Perspective)*Pricing Your Services(Knowing When, Why and How to Increase Your Prices)*Professionalism in the Modern Salon (Or, “You Stay Classy San Diego”—Ron Burgundy)*Oh, That’s Personal(Aligning Your Personality With Your Image)*First Impressions(The Art of Shampooing)*A Good Hairdresser is Hard to Find(Putting Yourself in the Client Chair)*Social Media(Building Your Business Online)*Making Mistakes(How to Avoid Them, and What to Do When You Make One)*Balancing Work and Family(Creating Your Ideal Work Schedule)* The Evolution of Your Career(Employment Options in the Salon Industry)*Exit Strategy(Moving From One Salon to the Next)*Burnout(Warning Signs and How to Deal With It)*Switching Gears(Becoming a Hairstylist As a Second Career)* Why Hair?(Because You’re Awesome, That’s Why)

Full of client testimonials, advice and tips from salon owners and successful veterans of the industry, The Business of Beauty is your go-to manual on how to create success and happiness in the salon industry. In an industry that survives on fulfilling the needs of others, The Business of Beauty teaches you how to take care of your clients and just as importantly—how to take care of yourself.

Product Details

BN ID:	2940046468151
Publisher:	Carrie Herzner
Publication date:	12/12/2014
Sold by:	Smashwords
Format:	eBook
Sales rank:	404,052
File size:	228 KB

About the Author

Carrie Herzner is an author, editor, ghostwriter, and creative writing consultant focusing on creative non-fiction, memoir and personal essay.

ABOUT GOOD LUCK BILL: "A deftly crafted and extraordinarily candid personal memoir, "Good Luck Bill" is an inherently fascinating and fully absorbing read from beginning to end. "Good Luck Bill" is all the more impressive considering that it is mother, hairstylist, and yoga devotee Carrie's first book. "Very highly recommended for personal reading lists and community library American Biography collections, it should be noted that "Good Luck Bill" is also available in a Kindle edition ($2.99)." - Midwest Book Review, Feb. 2016