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The Amp It Up Fieldbook: A Guide for Leaders, Teams, and Facilitators
Hyper scale your organization with practical prompts and exercises

Snowflake's chairman and former CEO Frank Slootman, one of Silicon Valley’s most respected figures in tech leadership, has penned the Amp It Up Fieldbook to help leaders grow any organization by challenging the status quo every day, getting used to making conflicted trade-offs, avoiding incrementalism, refocusing resources to the only places where they count, and being uncompromisingly objective.

Building on Slootman’s wildly successful book, Amp It Up, this fieldbook helps readers easily apply his conceptual first principles, mindsets, and tactical advice to their own organizations and careers.

Readers will learn about:

  • How to align people around first principles that guide change and execute with urgency and intensity every day
  • Maximizing growth and scale without making expensive changes to talent, structure, or fundamental business models
  • The three essential characteristics of great mission statements, and why Slootman chose Snowflake’s current mission statement, broken down word-by-word
  • How to identify personal blind spots that keep us from achieving our best


With firsthand insight gleaned from Slootman’s personal experience over three decades of building hyper-growth companies, the Amp It Up Fieldbook earns a well-deserved spot on the bookshelves of leaders, managers, and entrepreneurs looking to take their organizations and careers to the next level.

1144197545
The Amp It Up Fieldbook: A Guide for Leaders, Teams, and Facilitators
Hyper scale your organization with practical prompts and exercises

Snowflake's chairman and former CEO Frank Slootman, one of Silicon Valley’s most respected figures in tech leadership, has penned the Amp It Up Fieldbook to help leaders grow any organization by challenging the status quo every day, getting used to making conflicted trade-offs, avoiding incrementalism, refocusing resources to the only places where they count, and being uncompromisingly objective.

Building on Slootman’s wildly successful book, Amp It Up, this fieldbook helps readers easily apply his conceptual first principles, mindsets, and tactical advice to their own organizations and careers.

Readers will learn about:

  • How to align people around first principles that guide change and execute with urgency and intensity every day
  • Maximizing growth and scale without making expensive changes to talent, structure, or fundamental business models
  • The three essential characteristics of great mission statements, and why Slootman chose Snowflake’s current mission statement, broken down word-by-word
  • How to identify personal blind spots that keep us from achieving our best


With firsthand insight gleaned from Slootman’s personal experience over three decades of building hyper-growth companies, the Amp It Up Fieldbook earns a well-deserved spot on the bookshelves of leaders, managers, and entrepreneurs looking to take their organizations and careers to the next level.

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The Amp It Up Fieldbook: A Guide for Leaders, Teams, and Facilitators

The Amp It Up Fieldbook: A Guide for Leaders, Teams, and Facilitators

by Frank Slootman
The Amp It Up Fieldbook: A Guide for Leaders, Teams, and Facilitators
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The Amp It Up Fieldbook: A Guide for Leaders, Teams, and Facilitators

The Amp It Up Fieldbook: A Guide for Leaders, Teams, and Facilitators

by Frank Slootman

Overview

Hyper scale your organization with practical prompts and exercises

Snowflake's chairman and former CEO Frank Slootman, one of Silicon Valley’s most respected figures in tech leadership, has penned the Amp It Up Fieldbook to help leaders grow any organization by challenging the status quo every day, getting used to making conflicted trade-offs, avoiding incrementalism, refocusing resources to the only places where they count, and being uncompromisingly objective.

Building on Slootman’s wildly successful book, Amp It Up, this fieldbook helps readers easily apply his conceptual first principles, mindsets, and tactical advice to their own organizations and careers.

Readers will learn about:

  • How to align people around first principles that guide change and execute with urgency and intensity every day
  • Maximizing growth and scale without making expensive changes to talent, structure, or fundamental business models
  • The three essential characteristics of great mission statements, and why Slootman chose Snowflake’s current mission statement, broken down word-by-word
  • How to identify personal blind spots that keep us from achieving our best


With firsthand insight gleaned from Slootman’s personal experience over three decades of building hyper-growth companies, the Amp It Up Fieldbook earns a well-deserved spot on the bookshelves of leaders, managers, and entrepreneurs looking to take their organizations and careers to the next level.

Product Details

ISBN-13: 9781394245031
Publisher: Wiley
Publication date: 05/01/2024
Sold by: JOHN WILEY & SONS
Format: eBook
Pages: 192
Sales rank: 795,608
File size: 470 KB

About the Author

FRANK SLOOTMAN is Chairman and Former CEO of Snowflake, Inc., where he guided the company to the largest software IPO ever. He served as CEO and President of ServiceNow from 2011 to 2017, where he 10x’d revenue and led the company through an IPO.

Table of Contents

Preface vii

1 Introduction: The Power of Amping Up 1

2 My Journey from Teenage Toilet Cleaner to Serial CEO 7

3 Make Your Organization Mission Driven 13

4 Declare War on Your Competitors and on Incrementalism 21

5 Put Execution Ahead of Strategy 31

6 Hire Drivers, Not Passengers, and Get the Wrong People Off the Bus 43

7 Build a Strong Culture 57

8 Teach Everyone to Go Direct and Build Mutual Trust 65

9 Put Analysis Before Solutions 75

10 Align Incentives for Customer Success 85

11 Ramp Up Sales 89

12 Grow Fast or Die Slow 99

13 Stay Scrappy as You Scale Up 109

14 Materialize Your Opportunities 117

15 Open the Aperture 125

16 Swing for the Fences 135

17 Amp Up Your Career 141

18 Not Just for CEOs: Dealing with Founders and Boards 149

19 Conclusion: Great Leaders Have Great Outcomes 161

Index 165

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