Table of Contents
Introduction: Take Your Seats 3
1 Graphic Design History Goes to School
Teaching Methods 9
Teaching Tools 12
Learning Methods 15
Sutnar Alphabets Steven Heller 17
Practical History 21
Type Class Weronika Racz 21
2 A History of Design History
Pioneering Graphic Design History Keith Godard 23
Teaching Design History: Practice, Process, and Context Franc Nunoo-Quarcoo 25
The Visual Context of Graphic Design History Patrick Argent 28
What We Talk About When We Talk About Graphic Design Scott-Martin Kosofaky 31
Typographic History Jerry Kelly 38
Reconsidering: Philip Meggs and Richard Hollis Johanna Drucker 41
Graphic Design History for Web Designers Patricia Belen 63
Teaching Graphic Design History: A Personal Perspective Susan Merritt 70
Image Captures: Change the Canon Steven Heller 73
3 What is Graphic Design History?
Angela Reichers 77
Beth Kleber 78
Greg D'Onofrio 79
Jan Ballard 82
Louise Sandhaus 83
Paul Martin Lester 85
Richard Doubleday 87
R. Roger Remington 91
Russell Flinchum 92
Susan Merritt 96
4 Chronicles, Narratives, and Yarns
How Making a Movie about Design History Changed How I Teach Briar Levit 103
Independent Study: Design History Outside the Classroom and Off the Grid James Sholly 109
Paul Rand, Critical Thinker/Changes His Mind Nathan Garland 116
The Legibility Wars Steven Heller 118
5 Historiography
Miseen Page Steven Heller 123
Abstraction Steven Heller 127
A Type Catalog Legacy Steven Heller 133
Book and the Time Machine Steven Heller 139
6 Thematic Approaches
Visual Literature 101 Warren Lehrer 149
Type in Couture Elizabeth Carey Smith 170
Designing Civil Rights in the United States Ellen Lupton Brockett Horne 176
The Impact of Design: A Final Reminder Teresa Trevino 186
Exhibitions as Teaching Tool Michael Skjei 190
Rand, the Early Years: Branding by Paul Rand, 1941-1955 192
The Lustigs: A Cover Story, 1933-1961 196
Lester Beall: 1903-1969 202
7 Syllabi and Assignments
History from A to Z Emily McVarish 207
Typography 1 Jerry Kelly 237
History of Visual Communication M. Thistlethwaite 242
Mutant Design: Making History Louise Sandhaus 244
Design I and Patterns in Currency Cassini Nazir 250
Teaching Design History and Social Impact Dori Griffin 258
International Futurism Raffaele Bedarida 266
Learning History as Design Problem Solving Michael Dooley 282
Further Reading 289
Acknowledgments 293
Index 295