Table of Contents
Introduction: Appeal to Their Aspirations, Not Their Egos xiii
1 Assembling the Talent 1
Character Comes First 7
A Lively Mind 12
The Relationship Between Passion and "The Grind" 13
Be Willing to Be Surprised (or, How I Fell in Love with a Tiny Point Guard) 17
Seek Out Risk-Takers 24
Talent Flocks Together 27
2 Know the Red Flags 31
Avoid Blame-Shifters 33
A Profile in Accountability 37
Anthony Davis on Being Recruited by Coach Callpari 38
3 Unpack Your Bags 41
Creating Joy 43
Settled In? Okay, Now It's Time to Get Uncomfortable 45
Turning Setbacks into Growth 52
Karl-Anthony Towns on Staying in the Present 59
The Past Is the Past 59
4 Keeping It Real 67
The Tone Changes, The Message Does Not 70
John Robic on the Early Years 74
You Have to Cure Them of Their Delusions 75
Keep It Real, but Don't Be Intimidating 80
You Must Give Recognition (and Also Be Ready to Take Responsibility) 83
Tailor the Message to the Individual 90
Don't Be Afraid of Pushback 96
5 The Metrics Don't Lie 101
Keep Score Every Day 102
The Best "System" Is the One That Works 107
Use the Numbers to Promote Certain Behaviors 109
Let the Numbers Tell a Story 111
6 You Can't Delegate Love 117
You Are the Caretaker of Their Dreams 122
Leverage Your Own Success as a Tool of Persuasion 126
If You're Given a Competitive Advantage, Milk It 130
Orlando Antigua (Excerpt) 132
Efficiency, Not Volume 133
Finding Different Sources of Inspiration 137
Embracing the Challenge 139
7 Just Do What You Do Best… Play to Your Strengths 145
Demonstrated Performance Builds Confidence 150
They Build Their Own Swagger 155
Ask a Different Question 158
They Are Each on Their Own Path 165
Devin Booker on His Kentucky Experience 171
8 Empowering Your Team 175
Be Random Yet Organized 176
Ignore the Barking Dogs 179
Everybody Has a Different Seat on the Bus 181
The Importance of Nonnegotiables 186
What Were You Doing Before the Camera Focused on You? 189
You Don't Have to Make Them All, but You Can't Miss Them All 191
Good Players Make Hard Plays Look Easy, Bad Ones Make Easy Plays Look Hard 194
Empowered Teams Have Servant Leaders 196
9 Make It About Something Bigger 203
If It's Predictable, It's Preventable 204
Dealing with Social Media 207
Cultivating Curious Minds 210
When it's Time to Let Go 213
Measurable Results in the NBA 218
Being About Other People 220
My Purpose 222
Afterword 225
Acknowledgments 227