Small Business Solutions: How to Fix and Prevent the 13 Biggest Problems That Derail Business / Edition 1

by Robert D. Hisrich

Overview

Proven tools for solving today's most persistent entrepreneurial headaches—and keeping the focus on business growth

Operating a small business presents entrepreneurs with a continuing series of problems that need to be solved—and, usually, the smaller the business, the bigger the problems. Small Business Solutions focuses on 13 crises that crop up again and again in most small businesses, and details how entrepreneurs have identified and successfully solved them. As a longtime consultant to start-up businesses, Robert Hisrich has seen these solutions work in scores of small businesses, both in the United States and abroad. He divides Small Business Solutions into three categories—marketing, finance, and overall management—and provides market-proven solutions to problem areas in each:

• Sales & Marketing—Turning sales into profits, focusing a business
• Finance—Raising capital, monitoring and managing cash flow, valuing a business
• Management—Choosing the right partner, changing style as a business grows, and more

Product Details

ISBN-13:	9780071414357
Publisher:	McGraw Hill LLC
Publication date:	01/26/2004
Pages:	160
Product dimensions:	5.90(w) x 8.90(h) x 0.57(d)

About the Author

Robert D. Hisrich, Ph.D. holds the A. Malachi Mixon III Chair in Entrepreneurial Studies at the Weatherhead School of Management, Case Western Reserve University. Director of start-up consultancy H&B Associates, Dr. Hisrich is the author of numerous books, including Entrepreneurship. He lives in Cleveland, Ohio.

Table of Contents

	Preface	vii
Part 1	Management Problems
Problem 1	Staying Focused	3
Problem 2	Establishing the Best Organizational Form	17
Problem 3	Giving Up Control	34
Problem 4	Attracting and Retaining Employees	52
Problem 5	Choosing the Right Partner	70
Problem 6	Being Flexible and Creative	85
Problem 7	Building a Strong Company	100
Part 2	Marketing Problems
Problem 8	Focusing on a Market Niche and Customer	117
Problem 9	Going International	128
Problem 10	Growing Your Business	142
Part 3	Finance Problems
Problem 11	Raising Capital	161
Problem 12	Managing the Cash	182
Problem 13	Valuing a Business	192
	Index	207