Sending Out Your First Email List
I believe strongly in the value of electronic mail in both corporate and personal domains. Email is cheaper and faster than a letter, less intrusive than a phone call, less hassle than a FAX. Using email, differences in location and time zone are less of an obstacle to communication. There is also evidence that email leads to a more egalitarian information structure.
Because of these advantages, email use is exploding. By 1998, 30% of adults in the United States and Canada had come on-line (according to a site that, by 2008, is no longer around, alas). A 2007 Pew Internet and American Life Project survey found that 73% of U.S. adults connect to the Internet regularly. Almost all of those use electronic mail.
Sadly, in the twenty-plus years that I have been using email, I have seen a large number of people suffer mishaps because they did not understand how to adjust their communication styles to this new medium. I wrote this document to try to help people avoid those problems.
This is not a document on the mechanics of sending email - which buttons to push or how to attach a photograph. Those details are different for every different email software package, and are better handled by manuals for the program. I instead focus on the content of an email message: how to say what you need to say. I don't think of this as email etiquette (commonly called netiquette) because I don't think these guidelines merely show you how to be a nice person. These guidelines show you how to be more efficient, clear, and effective.
This is not dogma. There will be people who disagree with me on specific points. But, if there was only one right answer, there wouldn't be a need to write this guide. Hopefully, this guide will make you examine your assumptions about email and thus help you maximize your email effectiveness. Then you can write to reflect your own personality and choice.
"1108479792"
Because of these advantages, email use is exploding. By 1998, 30% of adults in the United States and Canada had come on-line (according to a site that, by 2008, is no longer around, alas). A 2007 Pew Internet and American Life Project survey found that 73% of U.S. adults connect to the Internet regularly. Almost all of those use electronic mail.
Sadly, in the twenty-plus years that I have been using email, I have seen a large number of people suffer mishaps because they did not understand how to adjust their communication styles to this new medium. I wrote this document to try to help people avoid those problems.
This is not a document on the mechanics of sending email - which buttons to push or how to attach a photograph. Those details are different for every different email software package, and are better handled by manuals for the program. I instead focus on the content of an email message: how to say what you need to say. I don't think of this as email etiquette (commonly called netiquette) because I don't think these guidelines merely show you how to be a nice person. These guidelines show you how to be more efficient, clear, and effective.
This is not dogma. There will be people who disagree with me on specific points. But, if there was only one right answer, there wouldn't be a need to write this guide. Hopefully, this guide will make you examine your assumptions about email and thus help you maximize your email effectiveness. Then you can write to reflect your own personality and choice.
Sending Out Your First Email List
I believe strongly in the value of electronic mail in both corporate and personal domains. Email is cheaper and faster than a letter, less intrusive than a phone call, less hassle than a FAX. Using email, differences in location and time zone are less of an obstacle to communication. There is also evidence that email leads to a more egalitarian information structure.
Because of these advantages, email use is exploding. By 1998, 30% of adults in the United States and Canada had come on-line (according to a site that, by 2008, is no longer around, alas). A 2007 Pew Internet and American Life Project survey found that 73% of U.S. adults connect to the Internet regularly. Almost all of those use electronic mail.
Sadly, in the twenty-plus years that I have been using email, I have seen a large number of people suffer mishaps because they did not understand how to adjust their communication styles to this new medium. I wrote this document to try to help people avoid those problems.
This is not a document on the mechanics of sending email - which buttons to push or how to attach a photograph. Those details are different for every different email software package, and are better handled by manuals for the program. I instead focus on the content of an email message: how to say what you need to say. I don't think of this as email etiquette (commonly called netiquette) because I don't think these guidelines merely show you how to be a nice person. These guidelines show you how to be more efficient, clear, and effective.
This is not dogma. There will be people who disagree with me on specific points. But, if there was only one right answer, there wouldn't be a need to write this guide. Hopefully, this guide will make you examine your assumptions about email and thus help you maximize your email effectiveness. Then you can write to reflect your own personality and choice.
Because of these advantages, email use is exploding. By 1998, 30% of adults in the United States and Canada had come on-line (according to a site that, by 2008, is no longer around, alas). A 2007 Pew Internet and American Life Project survey found that 73% of U.S. adults connect to the Internet regularly. Almost all of those use electronic mail.
Sadly, in the twenty-plus years that I have been using email, I have seen a large number of people suffer mishaps because they did not understand how to adjust their communication styles to this new medium. I wrote this document to try to help people avoid those problems.
This is not a document on the mechanics of sending email - which buttons to push or how to attach a photograph. Those details are different for every different email software package, and are better handled by manuals for the program. I instead focus on the content of an email message: how to say what you need to say. I don't think of this as email etiquette (commonly called netiquette) because I don't think these guidelines merely show you how to be a nice person. These guidelines show you how to be more efficient, clear, and effective.
This is not dogma. There will be people who disagree with me on specific points. But, if there was only one right answer, there wouldn't be a need to write this guide. Hopefully, this guide will make you examine your assumptions about email and thus help you maximize your email effectiveness. Then you can write to reflect your own personality and choice.
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Sending Out Your First Email List
Sending Out Your First Email List
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$4.97
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Product Details
| BN ID: | 2940014102513 |
|---|---|
| Publisher: | unique5stardeals |
| Publication date: | 01/02/2016 |
| Sold by: | Barnes & Noble |
| Format: | eBook |
| File size: | 219 KB |
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