"Selling Like Vendor" by Jerry More Nyazungu is a comprehensive guide to becoming a successful salesperson. Divided into five parts, the book covers everything from the basics of sales to advanced techniques for closing and negotiation.
Part One, "The Basics of Sales," begins with the premise that we are all in sales and explains how to become a professional salesperson. It emphasizes the importance of attitude, continuous learning, asking quality questions, building trust, and putting service first. It also advises against constantly looking for greener pastures and encourages readers to always take charge.
In Part Two, "The Ideal Sales Process," the author lays out a recipe for selling and provides a step-by-step guide to the ideal sales process. This includes tips on how to greet prospects, prospecting, fact-finding, presentation, closing, and negotiation, and follow-up.
Part Three, "The Art of Prospecting," goes in-depth into what prospecting is, why it's important, how to identify prospects, and different types of prospecting techniques.
Part Four, "Follow Up & CRM," explores the importance of follow-up, how to follow up properly, and common mistakes to avoid. The author also provides readers with tools for effective follow-up.
Finally, Part Five, "Closing & Negotiation Strategies," teaches readers about the sacredness of closing, how to master objections, and different types of closes.
Overall, "Selling Like Vendor" provides readers with a comprehensive understanding of sales and equips them with the necessary tools and techniques to become successful salespeople.
