Rethinking Performance Measurement: Beyond the Balanced Scorecard / Edition 1

Rethinking Performance Measurement: Beyond the Balanced Scorecard / Edition 1

by Marshall W. Meyer
ISBN-10:
0521812437
ISBN-13:
9780521812436
Pub. Date:
01/09/2003
Publisher:
Cambridge University Press
ISBN-10:
0521812437
ISBN-13:
9780521812436
Pub. Date:
01/09/2003
Publisher:
Cambridge University Press
Rethinking Performance Measurement: Beyond the Balanced Scorecard / Edition 1

Rethinking Performance Measurement: Beyond the Balanced Scorecard / Edition 1

by Marshall W. Meyer

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Overview

Performance measurement remains a vexing problem for business firms and other kinds of organizations. The "balanced scorecard", widely touted as a solution to problems of performance measurement and strategic planning, has no strong basis in theory. Moreover, implementation of the "balanced scorecard" may create many more problems than it solves. This text returns to the fundamentals by asking what is the performance of the firm, can this performance be measured, and what are reasonable second-best measures if the first-best measures we would like to have are not available.

Product Details

ISBN-13: 9780521812436
Publisher: Cambridge University Press
Publication date: 01/09/2003
Edition description: New Edition
Pages: 220
Product dimensions: 6.34(w) x 9.41(h) x 0.83(d)

About the Author

MARSHALL W. MEYER is Professor of Management and Sociology at The Wharton School of the University of Pennsylvania.

Table of Contents

Introduction; 1. Why are performance measures so bad?; 2. The running down of performance measures; 3. In search of balance; 4. From cost drivers to revenue drivers; 5. Learning from ABPA; 6. Managing and strategising with ABPA; Notes; Index.
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