Public Relations for Management Success defines public relations and examines particular techniques, including media relations and areas of concern such as government/parliamentary liaison and issues such as conservation and pollution. It discusses how public relations activities should be planned, staffed, financed and assessed, putting forward principles illustrated by worldwide case studies and examples.
Public Relations for Management Success defines public relations and examines particular techniques, including media relations and areas of concern such as government/parliamentary liaison and issues such as conservation and pollution. It discusses how public relations activities should be planned, staffed, financed and assessed, putting forward principles illustrated by worldwide case studies and examples.
![Public Relations for Management Success](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Public Relations for Management Success
148![Public Relations for Management Success](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Public Relations for Management Success
148Product Details
ISBN-13: | 9781138571662 |
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Publisher: | Taylor & Francis |
Publication date: | 10/29/2019 |
Series: | Routledge Library Editions: Management |
Pages: | 148 |
Product dimensions: | 5.44(w) x 8.50(h) x (d) |