True clinical prowess is learned in the field, in the actual treatment room. The dental curriculum gives students a basic foundation on which to build true expertise, but the depth and breadth of the dental curriculum doesn’t leave much room for courses on dental practice management. How to prepare a composite restoration takes precedence over how to find financial solvency post-graduation. New graduates have little to no knowledge of what it is like to run a business, let alone be the CEO of a small c ompany.Practicing dentists are challenged by the demands of keeping current in the field while managing change in the office.
This book will provide guidance on building a practice from the ground up: everyday management, hiring, online strategies, contracts, leases, ethics, law, forming a relationship with a bank, and many more skills for starting and maintaining a successful, profitable, and satisfying practice.
