Political Public Relations: Concepts, Principles, and Applications

by Jesper Stromback (Editor), Spiro Kiousis (Editor)

Overview

The second edition of Political Public Relations offers an interdisciplinary overview of the latest theory and research in the still emerging field of political public relations.

The book continues its international orientation in order to fully contextualize the field amidst the various political and communication systems today. Existing chapters have been updated and new chapters added to reflect evolving trends such as the rise of digital and social media, increasing political polarization, and the growth of political populism. As a singular contribution to scholarship in public relations and political communication, this volume serves as an important catalyst for future theory and research.

This volume is ideal for researchers and courses at the intersection of public relations, political communication, and political science.

Chapter 7 of this book is freely available as a downloadable Open Access PDF under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license available at http://www.taylorfrancis.com.

Product Details

ISBN-13:	9781351053129
Publisher:	Taylor & Francis
Publication date:	07/30/2019
Series:	ISSN
Sold by:	Barnes & Noble
Format:	eBook
Pages:	414
File size:	4 MB

About the Author

Jesper Strömbäck is professor in journalism and political communication at the Department of Journalism, Media and Communication at the University of Gothenburg, Sweden.

Spiro Kiousis, Ph.D., APR, is a professor of public relations and executive associate dean in the College of Journalism and Communications at the University of Florida, USA.

Table of Contents

1. Defining and Mapping the Field of Theory and Research on Political Public Relations 2. Political Public Relations in History: Historical Roots and Scholarly Foundations 3. Ethical Questions, Quandaries, and Quagmires in Political Communication and a Framework for Moral Analyses 4. Digital Political Public Relations 5. Political Public Relations and Relationship Management: Foundations and Challenges 6: The News Management Function of Political Public Relations 7. Political Public Relations and Strategic Framing: Underlying Mechanisms, Success Factors, and Impact 8. Government Communication and Political Public Relations 9. Political Public Relations and Election Campaigning 10. Political Public Relations and Crisis Communication: A Public Relations Perspective 11. Presidential Public Relations in the United States 12. Political Public Relations, Corporate Citizenship, and Corporate Issues Management 13. Political Public Relations and Lobbying: It’s about Shaping Public Discourse 14. Public Relations and Public Diplomacy at a Crossroads: In Search of a Social Network Perspective 15. Political Public Relations and Activist Network Strategies: The Influence of Framing and Institutionalization on Activist Issues Management 16. Political Public Relations of Underrepresented Groups 17. New Challenges for Political Public Relations Professionals in the Era of Social Media 18. Political Public Relations: Looking Back, Looking Forward