Personality and Persuasibility

by Bloomsbury Academic

Overview

General persuasibility—a person's readiness to accept social influence from others irrespective of what he or she knows about the communicator or what it is that the communicator is advocating—is studied. Significant contributions on individual differences in persuasibility made by a number of psychologists associated with the Yale Communication and Attitude Change Program are brought together in this volume.

Product Details

ISBN-13:	9780313233203
Publisher:	Bloomsbury Academic
Publication date:	10/21/1982
Series:	Yale Studies in Attitude and Communication, Volume 2 Series
Edition description:	Revised ed.
Pages:	346
Product dimensions:	5.50(w) x 8.50(h) x 0.94(d)