Operations Management in the Travel Industry

by Peter Robinson

Overview

Operations Management in the Travel Industry provides a broad, in-depth coverage of the knowledge and skills necessary for effective and successful management, including finance, marketing, individual and corporate social responsibility, meeting customer expectations and managing, motivating and retaining employees.

Using both theory and real world case studies, it describes the commercial realities of the sector in relation to decision making and business outcomes, with practical consideration given to balancing the needs of a commercial business to drive forward innovation and increase profitability for investors.

This book is the prescribed text for the Foundation Degree in Travel Operations Management, and will also be useful to industry practitioners and students in a range of related courses at all levels.

Product Details

ISBN-13:	9781845935030
Publisher:	CAB International North America
Publication date:	02/01/2009
Series:	CABI Series
Pages:	320
Product dimensions:	7.40(w) x 9.60(h) x 0.90(d)

About the Author

Peter Robinson is Head of the Centre for Tourism and Hospitality Management at Leeds Beckett University. Prior to entering academia Peter gained experience in the public, private and voluntary sectors within tourism, hospitality and events management, including senior management roles with The National Trust and Derby University as Tourism Projects Manager overseeing a range of EU funded business support projects.

Peter has worked as a business development consultant (mainly within the leisure sector) with a number of high profile clients across the UK. Peter has gained experience developing businesses in the tourism, events, automotive, retail and IT sectors. He is currently a Trustee of the Carpet Museum in Kidderminster and Elvaston Castle and Gardens Trust.

He is a member of the Tourism Society and the Tourism Management Institute, and a fellow of the Institute for Travel and Tourism Management (and a member of the ITT Education and Training Committee). He is also a Principal Fellow of the Higher Education Academy.

Paul Fallon is at the University of Wolverhampton, UK.

Harry Cameron is at the University of Wolverhampton, UK.

John C. Crotts is a Professor and former founding director then chair in the Department of Hospitality and Tourism Management in the School of Business at the College of Charleston. Prior to this position, he lectured in the Advanced Business Program on tourism subjects at Otago University, Dunedin, New Zealand and was Director of the Center for Tourism Research and Development at the University of Florida. His research encompasses the areas of economic psychology, tourism marketing and sales strategy, and management of cooperative alliances. In 2011, he was ranked 33rd in research productivity worldwide in the top 6 hospitality and tourism management journals between 2001-2009 by Park, Phillips, Cantor and Abbott, and was recognized by Pearce as one of the 10 most influential scholars in tourism, marketing and psychology. In addition to serving as the founding editor of the International Journal of Culture, Tourism & Hospitality Research, he also serves on the editorial boards of 12 tourism research journals including the Journal of Travel Research, the Journal of Business Research, and the Journal of Travel and Tourism Marketing.

Table of Contents

Contributors vii

Preface ix

1 Travel and Management: an Introduction Peter Robinson 1

2 Career Development Skills and Strategies in the Travel Industry Ghislaine Povey Ade Oriade 14

3 Human Resources Management for Travel and Tourism Sine Heitmann Christine Roberts 38

4 Operations Management Peter Robinson Steve Gelder 68

5 Logistics and Supply Chain Management in Travel Operations Ade Oriade 93

6 Business Planning and Strategy Crispin Dale 112

7 Marketing Debra Wale 136

8 Financial Awareness for Travel Operations Management Caroline A. Wiscombe 169

9 Sustainability for Travel Management Sine Heitmann Peter Robinson 221

10 Travel, Society and Culture Ghislaine Povey Sine Heitmann 256

Conclusion 283

Index 287

Editorial Reviews

Praise for the first edition:
“[W]ritten in a clear and simple style…(the volume) will be useful for undergraduate students. Robinson deserves to be congratulated.

Annals of Tourism Research

A useful book that gives a very good overview of what Operations Management entails.

Tourism Society Journal