Table of Contents
First Things First - Your Reputation - 4
The Importance of Good Customer Service - 7
Online Reputation Attacks - You WILL Have Them - 10
Structure and Legal Aspects - 12
FTC Guidelines and Internet Marketing Laws - 14
How to Ensure Compliance with the FTC? - 16
Intellectual Property and the Internet - 18
Get Compliant with a Legal Audit - 21
Upgrade Your Online Legal Protection - 23
Attorney or Legal Forms Online? - 25
How to Get Legal Forms Online - 27
How to Evaluate an Online Legal Directory - 29
Research Any Legal Issue Using Free Online Resources - 31
LegalZoom.com - Pros and Cons - 34
Adding Internet Liability Coverage - 36
